NBC’s early pick-up spree continued late today with orders for 2 more sitcoms in addition to the previously ordered Go On, Save Me and The New Normal. The more high-concept entry is 1600 PENN, a single camera family comedy from 20th Television whose twist is that the main characters are the First […]

Wednesday preliminary broadcast ratings (adult 18-49 ratings for last night, the same night last year and same night last week). DEMOGRAPHIC DETAIL The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares), and total viewership […]

Welcome to the Broadcast News & Late Night Series report, a weekly round-up of broadcast series that air outside primetime such as the 6:30 pm weeknight newscasts, the 7-9 am news and interview shows and the late night comedy series. Other weekly news and late night series such as Saturday Night Live and the Sunday […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

    Not a banner night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Football swamped the rest. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

> AWAKE is getting sleepy. NBC:  A 20% drop from a series premiere isn’t ordinarily anything shocking or particularly worrisome.  But when you start with a 2.0 the way AWAKE did, that leaves you with a 1.6 in Week 2, and that makes Week 3, when the show will be facing fresh competition on both […]

    NETWORK RATINGS:  Note:  FOX’s WOMENS WORLD CUP telecast, once adjusted for time zones, began outside of primetime, running 6:41-9:11PM on the east.  The adjusted number is for the entire broadcast, not just the primetime portion reported this morning, and that puts it at 3.0.  In addition, BEAT THE CHAMPIONS, which followed the match on […]