THE MASKED SINGER may have found its lead-out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

The last Friday of February sweeps was dull for every network. CBS:  After the failure of The Job, CBS rushed UNDERCOVER BOSS back into its 8PM slot, and although Boss outperformed the deceased show, its 1.5 was 0.4 lower than the last time it aired 3 weeks ago (still enough to win the 8PM hour).  The […]

  Whether because of deliberate stonewalling by NASHVILLE producers and cast, or because, as series creator Callie Khouri suggested, the scripts are so far behind that they don’t know themselves how the season will end–or a mixture of both–there were no disclosures at all at today’s PaleyFest session for the show about what will happen […]

  There wasn’t much tumult expected in the CBS 2013-14 schedule, especially since The Eye will be this season’s #1 network, and today the most of its line-up was renewed (and a couple of others were omitted just temporarily, as financial negotiations continue for their new seasons).  Here’s the nightly rundown: MONDAY:  How I Met […]

Here is how this television week is shaping up, three days down and four to go.

  Less than 24 hours after its airing as an episode of The Vampire Diaries, CW has ordered the spin-off series THE ORIGINALS for the 2013-14 season.  (My review is here.)  Last night’s rating was a lackluster 0.9, but it was an awful night overall for the networks, and the response to the pilot has […]

  We don’t know yet what CBS’s fall schedule will look like, but by its standards the network is being aggressive with its pick-ups, with 4 new comedies and 2 dramas so far.  Here’s a thumbnail of each: COMEDIES MOM:  As close to a sure thing as pilot season offered, this is CBS comedy kingpin […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###