SUPERGIRL had a smooth flight to its new network. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  The AMERICAN MUSIC AWARDS stayed at 2.4, equal to last year’s final rating.  SUNDAY NIGHT FOOTBALL adjusted to 7.0, up 1.2 from last week.  Elsewhere, 60 MINUTES dropped 0.2 and MADAM SECRETARY faded by 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart   […]

    DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   ABC:  The […]

  None of the newcomers were impressive. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  It was a veritable bonanza of extra tenths, as THIS IS US, THE MIDDLE, NEW GIRL, THE MICK and THE WALL all gained 0.1 in final numbers         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On Bravo, LADIES OF LONDON dropped 0.06 to […]

        NETWORK FINALS:  FOX’s DAYTONA 500 coverage adjusted to 0.91.  In addition, there were significant adjustments (to the next tenth) for AMERICAN IDOL and 60 MINUTES.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Note–due to last week’s Super Bowl, comparisons except where otherwise noted are […]

  NETWORK UPDATE:  SCORPION and THE BACHELOR each gained 0.1 in final numbers. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Turner premiered FULL FRONTAL WITH SAMANTHA BEE across several networks.  On its TBS home, it scored 0.28, but interestingly it was much higher on Adult Swim at 0.45 (stronger there in all […]

  NBC effectively had the night to itself. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]