The really interesting numbers last night are likely to be on cable, with the roaring Breaking Bad airing against the season finale of True Blood. FOX:  NFL PRESEASON FOOTBALL (Indianapolis at NY Giants) scored a preliminary 1.8 rating with adults 18-49 in the fast nationals, which we have adjusted up to an estimated 2.1 […]

      Analysis to follow.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Hurricane Irma was the star of Thursday cable, with The Weather Channel owning 16 of the Top 30 slots, including all of the Top 5  (led by 0.58 for the 8PM hour), and 6 more for […]

  College basketball domination. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  A drop for the WORLD SERIES. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  After last night’s atrocious 0.9/0.7 pairing, it was clear that the writing on the wall for NBC’s BAD JUDGE and A TO Z was scrawled in blood.  The network chose Halloween afternoon to announce the burials.  Those very few who enjoyed the shows needn’t start weeping just yet, though:  since The Blacklist was already […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.7.  Elsewhere, the rerun of THE VOICE lost 0.1 in final numbers, and the primetime rerun SATURDAY NIGHT LIVE was down 0.2.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, up a […]

  The Season 6 premiere of HBO’s TRUE BLOOD wasn’t quite as hearty as last year’s launch, with 4.5M total viewers for the initial broadcast (demo details aren’t available yet, although it should be around a 2.5 in 18-49s), compared to 5.2M last season, plus another 1.1M viewers for the 11PM rebroadcast.  That’s below last […]

> FOX did what it had to do today, shutting the time-travel portal on TERRA NOVA.  The show (which, because of its CG postproduction, would have needed an early renewal to be ready for air in Fall 2012) was enormously expensive, and its ratings trajectory was steeply downward, ending its run at a level barely […]