Articles

June 26, 2013
 

THE SKED: Cable Ratings Scorecard – 6/21-25

 

FRIDAY

STARZ:  Things got even worse for MAGIC CITY, with under 350K total viewers and an 18-49 number that had to be rounded up to reach 0.1.  It’s hard to imagine Starz ordering a third season, unless there are non-financial reasons.

SYFY:  CONTINUUM was down 30% in total viewers to 1M, and down 0.1 in 18-49s to 0.3.

SATURDAY

LIFETIME:  As just about every news network has learned, you can’t go wrong with some splashy tabloid murder.  JODI ARIAS: DIRTY LITTLE SECRET had 3.1M viewers and 1.0 in the 18-49 demo, a virtual tie with the network’s Liz & Dick movie last November.

SUNDAY

HBO:  Aside from Nik Wallenda walking across the Grand Canyon (which owned the night with a 3.6–even higher during the actual wire walk–and over 10M viewers), TRUE BLOOD led Sunday, although its 2.2 rating in 18-49s and 4.1M total viewers were down about 10% in both measurements from last week’s premiere.  (The show earned an additional 0.4 and 800K viewers with an 11PM rebroadcast.)   The VEEP season finale was just about even with last week at 1M viewers and 0.5.  FAMILY TREE took a hit, down 20% from last week to just over 400K total viewers, although its demo rating held at 0.2.

AMC:  The Season 6 finale of MAD MEN was impressively up almost 30% from last week with 2.7M total viewers (up 600K) and 0.9 in the demo (up 0.2).  That may have helped THE KILLING, which was also up, by about 300K viewers to 1.7M, and by 0.2 in the demo to 0.6.  We’ll see next week if those additional viewers stick around without Mad Men sharing the night.

LIFETIME:  The premiere of DEVIOUS MAIDS was OK but unexciting at 2M viewers and a 0.7, almost identical to its DROP DEAD DIVA lead-in (the latter had 10% more older viewers).

TNT:  FALLING SKIES recovered somewhat from last week’s odd slump, with 3.6M viewers and 1.1 in the demo.  A rebroadcast added an additional 1.1M and 0.4.

BBCAMERICA:  There don’t seem to be any numbers available for the Season 2 premiere of COPPER.  Based on the numbers that are circulating,  it seems safe to assume that the show didn’t do any better than 0.2 in the demo, but the fact that BBCAmerica has been completely silent about the numbers suggests something worse than that.

SHOWTIME took the week off from fresh programming on Sunday, as it prepares for its big Dexter/Ray Donovan launches next week.

MONDAY

ABCFAMILY:  THE FOSTERS has had a strangely uneven ratings trail so far, but last night it rebounded with a fury, up a crazy 50% from last week to 1.9M total viewers (a new series high), and also up 0.1 in the demo to 0.6.  In the network’s target female 12-34 demo, it was up 43% from last week to a big 2.0, needless to say also a series high.  Its lead-in SWITCHED AT BIRTH was much steadier, up about 200K total viewers to 1.8M and even at 0.7 in 18-49s, with a 1.7 in females 12.34.

TNT:  MAJOR CRIMES was up about 10% from last week to 4.5M viewers and 0.8 in 18-49s.  KING & MAXWELL stayed flat with 2.7M viewers and 0.4.

SYFY:  DEFIANCE was steady with 1.7M viewers and 0.5 in the demo, but WAREHOUSE 13 slipped by 200K viewers to 1.1M, remaining at 0.4 among 18-49s.

MTV:  As with The FostersTEEN WOLF has been bouncing around a bit, and was up from last week to 1.9M total viewers and 0.9 among 18-49s.  (Also as with ABCFamily, the 18-49 demo isn’t really the one MTV cares about, but we don’t have the specifics on its younger ratings.)

A&E:  LONGMIRE got a bit younger last night, which is unusual for the show, down 200K total viewers to 3.2M, but up in 18-49s to 0.8.  Consequently, its audience was over 30% 18-49, rather than the typical 25%.  THE GLADES was up in both measurements, by 300K viewers to 2.6M, and by 0.2 in the demo to 0.7.

TUESDAY

ABCFAMILY:  PRETTY LITTLE LIARS took a heavy fall last night for no obvious reason, down 650K total viewers to 2.25M, and losing 30% of last week’s 18-49 audience, down 0.4 to 0.9.  None of that helped TWISTED any, and the new series declined 400K to 1.4M total viewers, and also fell in the 18-49 demo by 0.2 to 0.5.  Notably, that put Twisted behind Fosters among ABCF’s newcomers, even though Twisted had the considerably stronger lead-in despite PLL‘s drop.

TNT:  Season 4 is off to a good start for RIZZOLI & ISLES, which 6.6M viewers (1M more than it was typically getting last season) and a strong 1.4 in the 18-49 demo, also higher than last season.  PERCEPTION started its second season as a high note as well, albeit not as high as its lead-in, with 4M total viewers (up about 500K) and a solid 0.8 in the demo.

 

 



About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."