NETWORK FINALS:  AMERICA’S GOT TALENT and the rerun of THE MIDDLE gained 0.1 in final numbers.  In addition, and as expected, CW’s line-up of a rerun THE FLASH and a new IZOMBIE had a 0.2 drop after the network’s NY preemption was calculated out.  This changed IZOMBIE from being up 0.1 […]

  We don’t have data yet for the season premiere of Breaking Bad, which frankly is of more interest than any of the blah network numbers last night. CBS:  The 0.3 boost for 60 MINUTES (to 1.2) is probably mostly due to a 9-minute overrun for the end of the PGA CHAMPIONSHIP, and will be […]

  Ladies and gentlemen, Mr. Garth Brooks. CBS:  On an otherwise weak night, GARTH BROOKS: LIVE FROM LAS VEGAS towered over everything else at 1.8, better than anything CBS has run all fall in the 9-11PM Friday slot.  It was particularly impressive because the special got no lead-in at all from two rerun holiday specials, […]

  Not enough viewers believed in fairies. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NOTE: CBS, NBC and FOX numbers below inflated slightly by a few major-market pre-emptions for NFL Preseason games. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total […]

  AMERICA’S GOT TALENT was back, but not nearly as big as before. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

  The season continued settling downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  May Sweeps continued to excite hardly anyone. ABC:  The network aired its regular line-up for the first time in a month, and it did no good for ONCE UPON A TIME, which slipped 0.1 from last week and fell to a series low 2.0.  REVENGE was up 0.2 from an Easter airing when ratings […]