NETWORK FINALS:  AGENTS OF SHIELD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s afternoon MASTERS TOURNAMENT coverage topped Friday cable at 0.73, with primetime coverage at 0.32.  A&E’s LIVE PD returned from a rerun week at 0.60.  On Discovery, […]

        NETWORK FINALS:  Another chance to type the year’s most cumbersome title, as HIGH SCHOOL MUSICAL:  THE MUSICAL:  THE SERIES gained 0.1 in final numbers, as did WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH fell a tenth to 0.49, with […]

        NETWORK FINALS:  THE OUTPOST and the rerun of NCIS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA delivered a one-two punch to Tuesday cable with WWE SMACKDOWN steady at 0.75 and MIZ & MRS down 0.12 from last week’s […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

    NOTE:  Due to Thanksgiving, comparisons are to 2 weeks ago unless otherwise noted.   NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 5.0, down 1.1 from the Thanksgiving night game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s portion of THURSDAY NIGHT FOOTBALL was at 0.77, […]

>NCIS celebrates its 200th episode and guides CBS to a narrow victory over FOX, as Glee continues to fade.  The River opens quietly on ABC, while Parenthood on NBC set a season low.               Nightly Adult 18-49 Rating Tuesday      CBS    FOX    ABC    NBC 02.07.2012   3.1    3.0 […]

      NETWORK FINALS:  All of the networks saw bumps in their DEMOCRATIC NATIONAL CONVENTION coverage:  NBC and CBS each by 0.2 (to 0.9/0.6 respectively), and ABC by 0.1 (to 0.8).  In addition, BIG BROTHER, AMERICA’S GOT TALENT and the 8PM GOLDBERGS and BLACK-ISH reruns gained 0.1, while AMERICAN GOTHIC, THE NIGHT SHIFT and […]

        NETWORK FINALS:  Both CELEBRITY FAMILY FEUD and MATCH GAME gained 0.1 in final numbers, as did 60 MINUTES and BIG BROTHER, but the MADAM SECRETARY and FAMILY GUY reruns lost the same.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Starz solidified its hold on Sunday […]