Incremental changes. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.9, steady with last week’s game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s share of THURSDAY  NIGHT FOOTBALL was at 0.78, up 0.07 from last week.  MTV’s JERSEY SHORE was at 0.44/0.40 compared to last […]

  BROADCAST FINALS ABC:  JEOPARDY COLLEGE CHAMPIONSHIP gained 0.03 from Tuesday to 0.52.  The season finale episodes of THE CHASE were at 0.37/0.31 compared to last week’s 0.34/0.27. CBS:  BIG BROTHER: CELEBRITY EDITION dropped 0.06 to 0.54, and THE AMAZING RACE was down 0.08 to 0.47.  An NCIS rerun followed at 0.23. NBC:  The WINTER […]

  There was bad news for just about everyone last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  NETWORK UPDATE:  Could things get worse for STATE OF AFFAIRS?  Yes they could:  final numbers pushed the show down 0.1 to an even deeper series low of 0.7.  Also down 0.1 were THE BACHELOR, now at 1.7, and CASTLE, now at 1.3.  Ratings in key demos for the Top 25 original cable telecasts (plus a […]

  NETWORK UPDATE:  AMERICA’S GOT TALENT and ZOO gained 0.1 in final numbers, while both reruns of FRESH OFF THE BOAT declined by the same amonnt. CABLE HIGHLIGHTS:  Discovery’s THE DEADLIEST CATCH climbed 0.13 to 0.93 and took Tuesday cable honors, with lead-in DEADLIEST CATCH: THE BAIT up a tenth to 0.43.  THE HAVES AND HAVE […]

  MONDAY UPDATE:  The most significant change from the overnights was the 0.1 decline for HART OF DIXIE, which doesn’t sound like much, but reduced the show to a tiny 0.2 rating, which one would think even on CW would mean certain cancellation.  The KITCHEN NIGHTMARES rerun was up 0.1 on FOX, but the RAISING […]

    NOTE TO READERS:  Beginning tomorrow, and for the next 2 weeks, charts will be posted as usual, but text and responses to comments will be spotty and delayed for travel reasons. NETWORK FINALS:  AMERICAN NINJA WARRIOR and the rerun of MOM gained 0.1 in final numbers.       Broadcast Official Nationals Program […]