THE MASKED SINGER showed no sign of flagging. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  The PENN & TELLER: FOOL US rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 1.02 (Lakers vs. Milwaukee)/0.57 (New Orleans vs. Miami).  Discovery’s GOLD RUSH was at 0.60/0.43/0.32 compared to last week’s […]

  UNDERCOVER BOSS may have gone too far undercover. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

        NETWORK FINALS:  The BATWOMAN rerun gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The missile attack on the US base in Iraq was huge for cable news, with Fox News’s HANNITY on top at 0.79/1.17/5.7M, CNN’s ANDERSON COOPER 360 at […]

ABC had its last night of basketball-fueled domination Thursday, with Miami winning at home and ending the series at five games.  Nothing on the other networks had a chance of working. ABC carried ESPN’s coverage of Game 5 of the NBA Finals, earning a preliminary 6.5 Adult 18-49 rating for the game at 9 pm ET. […]

Marginal movement from last week.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  A down night for both of Tuesday’s summer hits. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

Suddenly those ABC sitcoms aren’t such sure things. ABC:  For the third consecutive week, LAST MAN STANDING and MALIBU COUNTRY fell, to 1.4 and 1.3 respectively.  That’s particularly worrisome for Malibu, which dropped a big 0.4.  Both shows are still probably fine as long as they hold at their current levels (they continued to hold […]