It looks like NBC suffered its first Sunday defeat of the new season.  The Sunday Night Football game certainly out-rated Game 4 of the World Series, but FOX built a commanding lead in the 7 pm hour alone with the controversial (and widely-viewed) end of the New York Giants-Dallas Cowboys NFL game.  ABC has stabilized […]

  LITTLE BIG SHOTS took a particular hit on a slow night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  CBS’s NCAA TOURNAMENT coverage adjusted to 1.7/1.2/1.0 (with a Duke game during the first hour), better than the 1.1/1.0/1.1 for last year’s first Friday.  Elsewhere, DYNASTY and 20/20 lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  14 of […]

        NETWORK FINALS:  BIG BROTHER and THE $100,000 PYRAMID gained 0.1 in final numbers, while INSTINCT lost the same.  In addition, NBC’s NFL PRESEASON SUNDAY NIGHT FOOTBALL adjusted up 0.2 to 1.5.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was a busy night on […]

Update #6 Friday 9.15.2017 10 am PT: With Wednesday cable and broadcast nationals in this morning, the Thursday nationals are expected to be on time at 1 pm today, ending the disruption caused by Hurricane Irma. Update #5 Wednesday 9.13.2017 1 pm PT: Saturday and Sunday cable and broadcast nationals for 9.9-10.2017 should be available late […]

  FRESH OFF THE BOAT got off to a fair start, even airing against FOX’s new monster hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

  At this point, FOX will take what it can get. FOX:  No one expected the season premieres of NEW GIRL or THE MINDY PROJECT to come close to last fall’s 2.9/1.9 premieres, but at 1.6/1.3, but at least New Girl was above last May’s 1.2 finale, and Mindy was above last spring’s 1.0 low […]

        NETWORK FINALS:  20/20 lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.83 (Golden State vs. Clippers)/0.51 (San Antonio vs. Minnesota).  Discovery’s GOLD RUSH dropped 0.04 to 0.62, with the lead-out hour down 0.09 to 0.42, […]