DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

  Everyone knows that the shine of a post-Olympics “preview” berth doesn’t last long–just ask 2012’s Go On and Animal Practice.  But it’s at least supposed to provide a new show with a strong sampling.  Ironically, last night’s WINTER OLYMPICS ratings were so disastrous (2.6 in preliminary numbers–see Mitch Metcalf’s Skedball post for details)  that ABOUT A […]

Some season/series finales were received more eagerly than others. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.5, 0.2 lower than last week’s final number.  Elsewhere, THE GOOD PLACE and LEGENDS OF TOMORROW each gained 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fox Sports 1’s coverage of the Dodgers vs. Cubs BASEBALL […]

Apparently Sunday is a better night for romance. ABC:  THE BACHELORETTE benefited from having its season finale moved from Monday night to Sunday, scoring a 3.0 that was up from last year’s (Monday) finale by 0.3, and probably becoming the first network series in quite a while to beat True Blood.  The post-show AFTER THE […]

        NETWORK FINALS:  The final 5.0 for THURSDAY NIGHT FOOTBALL was up 0.3 from last week’s rating.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s share of THURSDAY NIGHT FOOTBALL was at 0.97, down 0.07 from last week.  MTV’s JERSEY SHORE dipped 0.07 to […]

  A strong night for THE BACHELOR. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  ABC’s NBA PLAYOFFS game adjusted up 0.3 to 2.2, and NBC’s SNL rerun lost 0.2 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA PLAYOFFS game was at 1.37.  A&E’s LIVE PD slipped 0.04 to 0.59.  The Adult Swim […]