>ABC’s Work It is sinking fast (and Last Man Standing is struggling, as well), while the CBS Tuesday schedule continues to chug along and NBC’s line up ages toward irrelevance.               Nightly Adult 18-49 Rating Tuesday      CBS    NBC    ABC    FOX01.10.2012   3.2    2.1    1.9    1.101.11.2011   3.5    2.9    1.5    1.7 […]

>A Friday night to forget last night to forget as the audience has better things to do (shop, see a movie, visit family, or basically anything else) than watch lame animated specials or Hollywood movies on television with more than a dozen commercial breaks. FOX did the “best” Friday night with Iron Man from 8:00-10:30 […]

>As expected, Game 6 of the World Series went up substantially in the official nationals to a 6.5 Adult 18-49 rating.  Not quite the 6.9 forecast but close.  The news was also good for The Big Bang Theory (4.6), The Office (2.9), Person of Interest (2.7) and Vampire Diaries (1.5), all adjusted up a tenth […]

  Viewers wanted a recap of this unique year. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

> With an “average” NFL game on NBC (if you consider a 7+ rating in primetime average), the other networks premiered their Sunday lineups with only moderate success at best.  ABC got off to a very sluggish start with the two-hour premiere of Extreme Makeover: Home Edition (starting in the low-1 demo rating in the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

Two networks competed last night, FOX and NBC, each ending with a preliminary 2.2 Adult 18-49 rating in prime time. FOX‘s Gordon Ramsay cooking combo of Hell’s Kitchen and MasterChef each averaged a 2.2 rating.  The Tuesday tracks for the reality pairing since June 5: Hell’s Kitchen (2.1– 2.2– 2.2– 2.2) and MasterChef (2.2– 2.1– 2.1– 2.2).  It doesn’t get more consistent than […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]