>A pretty uneventful Valentine’s night on the broadcast networks, with only NCIS above a 3.5 rating (3.9) and only NCIS: LA and New Girl between a 3.0 and 3.4 (3.2 each).  Also, Cougar Town returned to the air on ABC, and no one noticed.  Valentine’s Day does suppress television viewing a bit (mostly with 18-34 […]

>ABC won going away last night by being the only network in town with a schedule of original episodes.  CBS stayed in the game because their shows repeat at least decently, while FOX and NBC were basically off the air.  The biggest reversal of fortune last night was NBC, which went from a first-place tie […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

>Last night, ABC had another good Saturday with college football.  Most of the country saw USC upset #4 ranked Oregon, and ABC scored a 2.4 Adult 18-49 rating in the fast nationals, which we are boosting to an estimated 2.8 time-zone adjusted rating.  The 2.8 rating would be 65% above the 1.7 rating turned in […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Friday cable at 0.70/0.50.  Cable news was topped by CNN’s 1PM hour at 0.42/0.54/2.5M, with MSNBC’s RACHEL MADDOW SHOW […]

  No news is no news. NBC:  The OLYMPIC TRIALS didn’t get the benefit of a Women’s Track & Field runoff, and came in third for its half-hour with 1.8.  AMERICA’S GOT TALENT was the highest rated show of the night (although down slightly from last week) at 2.9, and that was enough to give […]

And so it begins.  As the competition turns away from the pool and the gymnastics arena to the track & field stadium, the nightly ratings begin to drift down.  Last night looks like an 8.1 rating with Adults 18-49 in the fast nationals for NBC prime time — still an enormous number for a Friday […]

NBC had a terrific first night of The Voice and Revolution combo.  In its second Monday this season, The Voice perked up to a 4.6 rating with Adults 18-49 from 8-10 pm, up from a 4.2 last Monday.  There seemed to be a lot of radio advertising over the weekend and all day yesterday driving tune in to this night, and […]