>CBS Monday was back in originals from top to bottom, with fairly solid results from all shows.  The night averaged a very good 4.1 Adult 18-49 rating.  The only note of concern is Two and a Half Men, which was the second lowest original of the season (although a 5.0 rating is hardly a reason […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD went back to its 3-hour format at 0.74, far above even the highest (0.50) of last week’s half-hour segments.  Discovery’s GOLD RUSH jumped […]

  ABC fared best on a night with some downturns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

    NETWORK UPDATE:  HAWAII 5-0 gained 0.1 in final numbers, but MASTERCHEF JR  lost the same. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH easily won the night despite dropping 0.11 from last week to 1.23.  ESPN’s NBA doubleheader was at 0.71/0.68.  On Lifetime, BRING IT lost 0.09 to […]

A newsmagazine took the crown on a mostly down night. NBC:  There must have been some reason why DATELINE zoomed 0.6 from last week, increasing its rating by more than 50% and topping the night with a 1.7.  Whatever it was, the show should consider trying it again.  The evening started with a decent 1.5 […]

  Little competition for an NFL PRESEASON game, and several of the other preliminary numbers below may be adjusted down on Monday for local NFL preemptions. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men […]

  NETWORK UPDATE:  CBS’s SATURDAY NIGHT FOOTBALL increased to 3.9 in final numbers. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): As weird as it looks, NFL Network coded its Saturday afternoon NFL game for Nielsen purposes as “Thursday Night Football” (probably because that’s usually […]

  BROADCAST FINALS ABC:  The line-up was preempted last week for the Oscars, and returned with AMERICA’S FUNNIEST HOME VIDEOS down 0.25 to 0.47, AMERICAN IDOL down 0.13 to 0.59, and THE COMPANY YOU KEEP up 0.04 to 0.27.  CBS:  60 MINUTES benefitted from afternoon NCAA TOURNAMENT games at 1.43/2.40/2.64 and rose four-tenths to 0.93.  […]