For those keeping count, today’s network excuses are THURSDAY NIGHT FOOTBALL and the MLB PLAYOFFS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  Not a great night for CBS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

Another week of prime time ratings, and only FOX can claim a full week average over a 2 rating with adults 18-49 for the week ending last night.  ABC has a particularly steep decline versus the same week last year, which included The Oscars. Weekly Rating Feb 25-Mar 3 18-49 Rating Vs Last Year FOX 2.19 […]

THE WEEK.  For the recently completed week ending Sunday (January 14-20, 2013), CBS remained in first place with a preliminary 4.45 adult 18-49 rating, building even more from last week’s impressive 3.19 rating.  The extraordinary week was highlighted by the AFC  Championship Game Sunday, which averaged a 14.6 rating in the fast nationals and should go up […]

  The OLYMPICS had a marquee night, but remained at a low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  BROADCAST FINALS ABC:  After a news special at 0.31, reruns at 0.21/0.19/0.19. CBS:  Reruns at 0.29/0.26/0.19/0.15. NBC:  Following a news special at 0.21, THE BLACKLIST was at 0.25 compared to last week’s 0.24/0.20.  After that, reruns at 0.20/0.18. FOX:  Reruns at 0.13/0.15/0.18. CW:  After a rerun at 0.06, 100 DAYS TO INDY was at […]

  AMERICA’S GOT TALENT reached a high in the home stretch of its season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  Some modest declines. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  […]