The NBA FINALS weren’t so mighty this year. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

    The question, as it is every summer:  will the viewers come back in the fall? ABC:  DUETS got off to a bad start last week, and despite little competition, it was down to a 1.5 in its second installment.  ROOKIE BLUE was even with last week at 1.4, but that was 2d place […]

  BROADCAST FINALS ABC:  THE BACHELOR dropped 0.07 to 0.52, and THE GOOD DOCTOR ticked down to 0.31. CBS:  Returning from a rerun week, THE NEIGHBORHOOD lost 0.04 to 0.52, BOB HEARTS ABISHOLA fell 0.06 to 0.45, NCIS was down 0.05 to 0.44, and NCIS: HAWAII ticked down to 0.34. NBC:  THE VOICE rose 0.05 […]

  New episodes didn’t do much for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

NOTE: the fast affiliate numbers below for CBS do not include live viewing of the GRAMMYS on the West Coast starting at 5PM PT. The numbers below will rise +15% to +20% in the official nationals tomorrow morning after time zone adjustment.  That being said, this was another steep drop for a TV staple. DEMOGRAPHIC […]

  ABC’s hopes for AMERICAN IDOL diminished. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).   ABC:  AMERICAN IDOL fell […]

  Some exits. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  It was a good night for comedy. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]