A pair of evenly matched COLLEGE FOOTBALL games took the night, with FOX’s Baylor vs. Oklahoma State contest edging out ABC’s TCU vs. Oklahoma duel, 1.2 to 1.1.  Elsewhere, two episodes of 48 HOURS were at 0.8/1.0 for CBS, and a run of the family movie FREE BIRDS gave NBC 0.5. ABC preempts its […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Saturday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

  Big Brother had no trouble with preseason football. CBS:  BIG BROTHER rose 0.3 from last week to 2.5, easily the top show of the night.  60 MINUTES was also up 0.3 to 1.1, and UNFORGETTABLE grew by 0.1 to 0.9, while RECKLESS stayed at 0.5. NBC:  NFL PRESEASON FOOTBALL was at 1.9 in preliminary […]

  AFTERNOON UPDATE:  No meaningful changes from this morning’s numbers, as  THE MIDDLE gained 0.1 for a still unimpressive 2.0.  ARROW got no afternoon bump. WEDNESDAY CABLE:  The DUCK DYNASTY CHRISTMAS SPECIAL (A&E) was huge, scoring a 3.5 rating in 18-49s, and the network’s DYNASTY episode at 9PM was also hot at 1.7.  DYNASTY was […]

  BROADCAST FINALS ABC:  Reruns at 0.36/0.26/0.25. CBS:  Reruns at 0.28/0.21/0.22. NBC:  AMERICA’S GOT TALENT gained 0.03 to 0.66, and HOT WHEELS was up 0.05 to 0.31. FOX:  BEAT SHAZAM rose 0.06 to 0.23, and DON’T FORGET THE LYRICS ticked up to 0.23. CW:  Back from a rerun week, SUPERMAN & LOIS ticked up to […]

  AFTERNOON UPDATE:  THE BACHELOR climbed an additional 0.1 to 3.3. MONDAY CABLE:  Not a particularly good night.  BATES MOTEL (A&E) dived a steep 0.4 from last week’s season premiere to 0.9, and that sent THOSE WHO KILL down to a near-death 0.3.  DALLAS (TNT) stayed at 0.4, but that’s not good news.  SWITCHED AT […]

  BROADCAST FINALS ABC:  AMERICAN IDOL gained 0.03 to 0.56, and THE GOOD DOCTOR was up 0.06 to 0.35. CBS:  Back from a 2-week break, THE NEIGHBORHOOD fell 0.08 to 0.46, BOB HEARTS ABISHOLA ticked down to 0.37, NCIS grew by 0.03 to 0.44, and NCIS: HAWAII was down 0.03 to 0.30. NBC:  THE VOICE […]

  A NASCAR overrun may have been the highest-rated show of the night. ABC:  ONCE UPON A TIME rose 0.2 from last week to 2.2, but it’s still hovering half a point below its season average.  REVENGE edged up 0.1 to 1.8 (down 0.4 from season average), and RED WIDOW bid adieu by climbing 0.2 […]