The start of the long holiday weekend brought an increased level of reruns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  GOTHAM’s season finale roused some interest. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2) Ratings analysis and comparisons follow […]

BROADCAST FINALS:  ABC’s annual showing of THE TEN COMMANDMENTS was at 0.27/0.32 compared to last year’s 0.33.  CBS’s Final Four NCAA TOURNAMENT games were at 2.57/3.08 (last year they were simulcast on TBS/TNT/Tru for a combined 4.78/2.94).  NBC’s SATURDAY NIGHT LIVE returned with a new episode at 0.73.  FOX’s MLS match was at 0.10.     […]

  BROADCAST FINALS ABC:  A run of the Marvel/Disney movie SHANG-CHI & THE LEGEND OF THE 10 RINGS was at 0.28. CBS:  Reruns at 0.28/0.26/0.18/0.16. NBC:  Reruns at 0.21/0.24/0.16. FOX:  Reruns at 0.16/0.13. CW:  After a rerun at 0.04, 100 DAYS TO INDY was up 0.03 to 0.05. TELEMUNDO:  TOP CHEF VIP slipped 0.03 to […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Game 4 of the World Series on FOX averaged a 2.3 preliminary […]

  The afternoon NFL switch between CBS and FOX will change things up for those networks each week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

  UPDATE:  As expected, the WINTER OLYMPICS CLOSING CEREMONY and GROWING UP FISHER adjusted to 3.2 and 2.0.  THE AMAZING RACE fell to an even lower all-time low premiere at 1.5, and 60 MINUTES was also down 0.1 to 1.3. SUNDAY CABLE:  As had been previously reported, THE WALKING DEAD (AMC) was its usual giant […]

  Viewers really wanted to see the Mother‘s side of the story. CBS:  The 200th episode of HOW I MET YOUR MOTHER, told from the Mother character’s point of view, leaped 0.7 to a season high 3.8, and seemed to perk up the network’s entire line-up.  (CBS is so going to miss Mother next fall.) […]