AMERICAN NINJA WARRIOR continued to fight the good fight for NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  Version 2.0 of CBS’s new Monday didn’t accomplish much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

You can’t go wrong with football. FOX:  Most of the major college bowl games have migrated to ESPN, but the COTTON BOWL remains on broadcast (for now), and gave FOX an easy win for the night, with a preliminary 3.1 rating in 18-49s that’s solidly higher than last year’s 2.5 for the game. ABC:  All […]

February Sweeps stunts by NBC and CBS both fail. NBC:  The network aggressively promoted last night’s SVU because it featured Mike Tyson as a guest star, but the show dropped 0.2 to 1.5, in 4th place for its hour.  CHICAGO FIRE had an even steeper fall, down 0.3 to 1.8, but that was enough to […]

  Even with a slip from last week, Mondays still belong to The Voice. NBC:  THE VOICE was down 0.4 from last week, a number that nevertheless doubled the next-highest rated show of the night.  Currently REVOLUTION is at its third consecutive season-low 2.2, but the show has tended to drop a bit in final […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  NETWORK UPDATE:  As expected, TAXI BROOKLYN dipped from the morning’s numbers by 0.1.  Still, no loss from its series premiere last week is a fairly positive result.  SO YOU THINK YOU CAN DANCE gained 0.1, so it ended up holding even with last week.  The MODERN FAMILY rerun lost 0.1 WEDNESDAY CABLE:  With no […]

  After Wednesday’s Halloween pounding, the ratings mostly stabilized. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]