NETWORK UPDATE:  The NBA FINALS climbed to 6.0 in time-zone adjusted ratings, the same as Sunday’s game (but down 0.7 from the adjusted rating for Game 4 in 2013), while the primetime JIMMY KIMMEL LIVE and NBA COUNTDOWN fell to 1.0/1.7.  In addition, the 9PM UNDATEABLE slipped 0.1, making that hour a steady pair […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  Basketball led a slow night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CW:  […]

  May sweeps didn’t arrive with fireworks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  THE CODE returned, to limited viewer interest. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Musical competition on CBS seemed to dent AMERICAN IDOL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  STATE OF AFFAIRS passed its first test last night, if not with flying colors. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

So much for the monkey. NBC:  ANIMAL PRACTICE lurched into the regular season with an awful 1.4 start, the lowest rated show in primetime (other than on CW) last night.  GUYS WITH KIDS did marginally better at 1.6, but that was still deeply in 4th place for its timeslot.  (Incidentally, in other NBC bad sitcom […]