CBS and NBC numbers below inflated by local pre-emptions for NFL Preseason games: CBS (Pittsburgh and Kansas City pre-emptions) and NBC (New York and Tampa). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and […]

  Last night provided a hint of how much EMPIRE hurts BLACK-ISH. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  TUESDAY UPDATE:  SUNDAY NIGHT FOOTBALL adjusted to a 7.8 rating, a bit lower than we’d estimated.  On CBS, once the football overrun was adjusted out, 60 MINUTES had a 3.1, considerably below our estimate, but the rest of the night was closer to the mark, with THE AMAZING RACE at 2.2, THE GOOD WIFE […]

  NETWORK UPDATE:  In final numbers, both THE BACHELORETTE and MISTRESSES gained 0.1, but on FOX, 24 lost 0.1, putting it farther behind its MASTERCHEF lead-in.  The CBS MIKE & MOLLY rerun also slipped 0.1. MONDAY CABLE:  As detailed in today’s WORLD CUP SKEDBALL, the highest-rated show of the day by far, on either broadcast […]

  Another quiet Friday on the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

Note: The fast affiliate nationals below for three of the four broadcast networks are subject to change. The ABC and FOX live sports coverage will go up +10% or more in the official nationals when viewing in the Pacific Time Zone from 5-8pm PT is factored in. Conversely, the NBC numbers below from 8:30-10:00pm will […]

  2 networks dominated the rest. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Reminder:  the return of preseason NFL football means that over the next several weeks, games will be aired on many local stations, which will lead to more afternoon adjustments for the networks than usual. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and […]