>Viewers didn’t spend their Valentine’s Day evening watching network TV. ABC: The network pretty much left COUGAR TOWN to fend for itself in its season premiere, and it sank rather than swam. The only thing one can say about its anemic 1.8 start was that it held more than 80% of the 2.2 lead-in it […]

  The STATE OF THE UNION ADDRESS occupied most of the network real estate.  (Note that since the news telecasts aired without commercials, they won’t be counted for purposes of final network ratings.) DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

> Once upon a time in the fairy-tale world of broadcast television, there was a network that got exactly what it most wished for… ABC:  And that network was ABC.  ONCE UPON A TIME launched beautifully against male-skewing football and baseball, and was actually within hailing distance of the first half hour of the World […]

  AFTERNOON UPDATE:  Nothing moved by more than 0.1 from this morning, although there were a few shifts that accomplished points of pride.  Thanks to the last-minute lift, NASHVILLE avoided its low with 1.3, while an upward move for AMERICAN IDOL (2.7) and a downward one for SURVIVOR (2.4) widened their gap to 0.3.  However, […]

  The preliminary ratings for Night 4 of the REPUBLICAN NATIONAL CONVENTION were almost identical to last week’s final night of the DNC at 0.4/0.2/0.3 in 18-49s and 5.4M total viewers.  For the Republicans, that was roughly the same as Wednesday’s 0.3/0.3/0.3 in 18-49s and up 500K in total viewers from the previous night, while […]

  AMERICA’S GOT TALENT pulled ahead in the Tuesday ratings race. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  Unless otherwise noted, comparisons are to 2 weeks ago. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  RIP, Nikita. CW:  Nobody cared very much about NIKITA while it aired, and its series finale, virtually buried on a holiday week Friday (Univision topped all the English-language networks last night), got just as little attention.  It held its 0.2 from last week, the same rating as the CARRIE DIARIES rerun that preceded it. […]