Football was the night’s main attraction. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

  UPDATE: Per expectations, the WINTER OLYMPICS adjusted to a 5.6 rating on Monday (Nielsen is still behind, recovering from the horror of dealing with a regular national holiday).  ALMOST HUMAN gained 0.1 to hit 1.7, tying the much more high-profile THE FOLLOWING (which for its part seems hell-bent on topping its own idiocy with […]

  A largely steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  BACHELOR IN PARADISE dropped, but still easily took the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  NOTE: The CBS numbers below for the AFC CHAMPIONSHIP game will go up by around 15% when the official nationals properly count West Coast viewing (available tomorrow morning).  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS, with a boost from the 1.15/2.18 NBA PLAYOFFS games that preceded it, rose 0.18 to 0.66.  A 3-hour AMERICAN IDOL was up 0.04 to 0.68. CBS:  60 MINUTES dropped 0.11 to 0.44, THE EQUALIZER dipped 0.03 to 0.40, EAST NEW YORK held at 0.28, and NCIS: LA […]

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).   The return of the NFL regular season pushed NBC to the top of the heap (with not one but two prime time games, on Thursday and Sunday).  NBC matched the same week last year with […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]