Because of Nielsen’s holiday schedule, we may not have Thursday cable 18-49 numbers for several days.  However, based on household ratings, ESPN got exactly the punch from the new COLLEGE FOOTBALL PLAYOFFS that it had hoped for with its multi-billion dollar license deal.  Preliminary numbers give yesterday’s ROSE BOWL a 15.5 household rating, up […]

Hello?  Anyone?  Bueller? NBC:  The Peacock had the highest-rated show of the night with 1.3 for DATELINE, but still lost the evening because of  the 0.5/0.4 for its WHITNEY/COMMUNITY rerun duo. ABC:  And the winner is… a 1.2 for 20/20 and a 1.1 for SHARK TANK was good enough. CBS:  UNDERCOVER BOSS was the best […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  “Silent Night” arrived early this week.  (And that’s before local NFL coverage has been adjusted from the network totals.) NBC:  The finale of THE SING-OFF, at 1.3, was down 0.3 from last year’s final episode.  The return of HOLLYWOOD GAME NIGHT found few players at 1.0 (steady with the last time it aired at […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  Viewers remained unenthused by this year’s NBA FINALS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A throwaway night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  A new […]

  Solid starts for NBC’s new sitcoms. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]