Was AMERICAN IDOL’s return all that ABC had hoped? DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Football. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  The AFC […]

> Somewhere, Edward R. Murrow weeps. CBS:  The attempt to resurrect Murrow’s 59-year old celebrity interview vehicle PERSON TO PERSON with Charlie Rose and Lara Logan flopped badly with a 1.1 (wait, people didn’t want to see the inside of Warren Buffet’s house?).  But Survivor will be back next week, so no long-term damage done.  […]

NFL PRESEASON. The fast nationals for ABC, CBS and NBC below are inflated by a few tenths of a rating point by NFL Preseason pre-emptions in the following major markets: ABC (New York, Washington DC) CBS (Boston, Pittsburgh) NBC (Philadelphia, Milwaukee, Green Bay) In addition, FOX’s NASCAR race is subject to adjustment.  In light of […]

  HOW TO GET AWAY WITH MURDER got away with a bit less last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

A good night for those seeking true love and serial killings. FOX:  A big sigh of relief was breathed at FOX as THE FOLLOWING bounced back to 2.8, up 0.4 from last week (and the episode ended with a cliffhanger that should keep the show going into next week).  The result looked particularly good because […]

‘ FOR THE PEOPLE is already in trouble. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]