February Sweeps stunts by NBC and CBS both fail. NBC:  The network aggressively promoted last night’s SVU because it featured Mike Tyson as a guest star, but the show dropped 0.2 to 1.5, in 4th place for its hour.  CHICAGO FIRE had an even steeper fall, down 0.3 to 1.8, but that was enough to […]

  NOTE:  due to reports on events in Baltimore as well as some sports preemptions, preliminary ratings may be subject to more adjustments than usual. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults […]

  2 hours of THE VOICE was all network TV could muster for excitement last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  The season continued shifting downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  A lackluster night for just about everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  NETWORK UPDATE:  ROOKIE BLUE gained 0.1 to avoid a series low.  The rest of the news was bad:  HELL’S KITCHEN, GANG RELATED, and all the new episodes of UNDATEABLE were down 0.1 from preliminary ratings. THURSDAY CABLE:  On a night that didn’t feature much new original programming, Adult Swim’s LOITER SQUAD led the evening […]

  For one last glorious night, Walter White truly was The One Who Knocks. AMC:  Ratings for the finale of BREAKING BAD smashed through even the huge expectations.  The show was watched by 10.3M people in its 9PM airing.  That was almost 40% higher than last week–which was itself a series record.  It was the […]