Early ratings for the VICE PRESIDENTIAL DEBATE were inevitably lower than last week’s Presidential showdown, but surprisingly similar to the preliminary VP numbers from 2016, which were in the 0.8-1.9 range. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 […]

NBC grouts another night with its filling of choice. NBC:  So, yes–shoving THE VOICE into just about any timeslot on the schedule will lift both that slot and whatever follows it.  But last night’s special episode pulled a 3.0, one of its lowest rated episodes ever, and 2 full points below CBS at 8PM, and […]

SEASON TO DATE through 12 weeks (through Sunday, December 16, 2012, including adjusted fast national ratings for the last three nights): NBC is averaging a 2.76 adult 18-49 rating in prime time (up 20% from the same period last year). CBS is in second place with a 2.37 (down 14%). FOX is in third place with […]

  BROADCAST FINALS ABC:  THE BACHELOR was steady at 0.59, and THE GOOD DOCTOR ticked up to 0.29. CBS:  THE NEIGHBORHOOD fell 0.12 to 0.52, BOB HEARTS ABISHOLA dropped 0.11 to 0.42, NCIS lost 0.09 to 0.39, and NCIS: HAWAII was down 0.11 to 0.30. NBC:  AMERICA’S GOT TALENT dropped a tenth to 0.48.  It […]

  A modest gain for GAME ON. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  A bad night for BIG BROTHER: CELEBRITY EDITION. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  The best the networks could do was 0.5. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A Very Special Episode of THE BIG BANG THEORY easily won the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]