UPDATE:  SHARK TANK climbed another 0.1 to 2.0, while there were 0.1 drops for THE NEIGHBORS, UNDERCOVER BOSS, ENLISTED (giving FOX triple 0.5s across the night), BLUE BLOODS and DATELINE. FRIDAY CABLE:  GOLD RUSH (Discovery) led the night at 1.1, although that was down a big 0.6 from last week, and WWE (Syfy) was […]

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

  BROADCAST FINALS ABC:  SHARK TANK dropped 0.11 to 0.33, and 20/20 was down 0.11 to 0.27. CBS:  Reruns at 0.24/0.19/0.16. NBC:  After a rerun at 0.18, GRAND CREW lost 0.04 to 0.19, and DATELINE ticked down to 0.29. FOX:  WWE SMACKDOWN fell 0.11 to 0.58. CW:  PENN & TELLER: FOOL US ticked up to […]

  STAR isn’t EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   […]

  The title BETTER LATE THAN NEVER may also have applied to its late-August launch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

  ADJUSTED UPDATE:  An assortment of 0.1 adjustments, up for THE AMAZING RACE, down for THE GOOD WIFE, BELIEVE, AMERICAN DREAM BUILDERS and DATELINE.  SATURDAY CABLE:  ORPHAN BLACK (BBCAmerica) was at 0.3 in its Season 2 debut.  That number doesn’t sound like much, but it roughly triples what the series was doing in most of […]

  THE VOICE continued its seasonal dip. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

Hey, what’s on the DVR? ABC:  On a night of across-the-board repeats, ABC was the only network to top a 1.0 rating, with 20/20 (1.4) and PRIMETIME (1.2).  SHARK TANK did around a 1.0. CBS:  UNDERCOVER BOSS, CSI NY and BLUE BLOODS were all around 0.8-1.0.