Solid starts for NBC’s new sitcoms. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  BROADCAST FINALS:  Note that most shows were preempted by last week’s State Of the Union address, so unless otherwise noted, comparisons are to January 31. ABC:  THE ROOKIE dipped 0.05 to 0.48, THE ROOKIE: FEDS ticked down to 0.32, and WILL TRENT was up 0.03 to 0.30. CBS:  Airing new episodes for the first […]

  Quiet exits for CW’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  The SUPERGIRL experiment is officially less than a roaring success. NOTE: Minimal impact on the Monday fast nationals by local broadcast coverage of NFL MONDAY NIGHT FOOTBALL (aired nationally on ESPN). In Chicago the game was broadcast on an independent station. CBS numbers are only slightly distorted by San Diego where SUPERGIRL aired at […]

  AFTERNOON UPDATE:  With the NFL game factored out, the entire NBC line-up fell.  THE VOICE dropped 0.2 to 2.5, SEAN SAVES THE WORLD by 0.3 to 1.4, and THE MICHAEL J. FOX SHOW by 0.3 to a dire 1.0.  PARENTHOOD fell 0.2 to 1.3.  Meanwhile, THE VAMPIRE DIARIES rose 0.1 to a sterling 1.3 (but […]