BROADCAST FINALS ABC: Reruns at 0.33/0.34. CBS: Reruns at 0.28/0.24/0.22. NBC: After a rerun AMERICAN NINJA WARRIOR at 0.25, DATELINE was at 0.29. FOX: WWE SMACKDOWN slipped 0.02 to 0.47. CW: A rerun PENN & TELLER: FOOL US at 0.11 was followed by a new DYNASTY at 0.05. TELEMUNDO: CASA DE FAMOSAS gained 0.04 […]
The necks are dwindling for THE VAMPIRE DIARIES. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]
3 of the 4 major broadcast networks averaged under a 1.5 rating last week, a number that not so long ago meant instant cancellation. CBS has been head-and-shoulders above the other networks for the past 2 weeks, but that’s because of the event programming of the How I Met Your Mother finale and the […]
BROADCAST FINALS: With the exception of CW, all the broadcasters carried the STATE OF THE UNION address and its response (ABC had the bragging rights for those), so there was limited original programming. ABC: A rerun of JUDGE STEVE HARVEY at 0.41. CBS: An FBI rerun at 0.40. NBC: AMERICAN AUTO dropped 0.06 to […]
NETWORK UPDATE: AMERICAN NINJA WARRIOR gained 0.1 in final numbers, but THE ISLAND lost the same. CABLE HIGHLIGHTS: It was a big night for sports on cable, but above them all was VH1’s LOVE & HIP-HOP ATLANTA, up 0.11 from last week to 1.41. Its lead-out AFTERPARTY slipped 0.08 to 0.97, and TI AND TINY […]
A slight downturn for CMA FEST. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]
Clip shows didn’t excite anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]
>The second night of American Idol was down 28% from last year. FOX still won the night, but suddenly CBS is nipping at its heels on this important night for advertisers. Nightly Adult 18-49 Rating Thursday FOX CBS ABC NBC 01.19.2012 3.9 […]