DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

NOTE: NBC has the early lead in Super Tuesday election coverage, but ABC, CBS and NBC numbers below are all subject to revision because of the unusual broadcast pattern (live to all time zones). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 […]

  MONDAY UPDATE:  The most significant change from the overnights was the 0.1 decline for HART OF DIXIE, which doesn’t sound like much, but reduced the show to a tiny 0.2 rating, which one would think even on CW would mean certain cancellation.  The KITCHEN NIGHTMARES rerun was up 0.1 on FOX, but the RAISING […]

  The title BETTER LATE THAN NEVER may also have applied to its late-August launch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

  BROADCAST FINALS ABC:  A marathon of BLACK-ISH reruns at 0.19-0.34. CBS:  Reruns at 0.38/0.31/0.32. NBC:  Reruns at 0.26/0.18/0.18/0.13. FOX:  A MASKED SINGER rerun at 0.24. CW:  Reruns at 0.07/0.08/0.07.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHIGHTS:  ESPN’s COLLEGE FOOTBALL bowl games commanded the day and night at 0.90/0.56/0.55/0.48.  Food Network’s CHOPPED […]

Thursday ratings last night, last year and last week.  CBS and ABC ratings subject to significant change (up to 0.4 rating point) due to pre-emptions in New York (WCBS) and Boston (WCVB ABC) for the Jets-Patriots game aired nationally on NFL Network.  A tough night for The X Factor (up only one tenth from yesterday’s […]

  There’s everything else on television… and then there’s NFL football. NBC:  The preseason exhibition HALL OF FAME GAME is about as meaningless as any “NFL” game can be, but nonetheless it was the first sign of pro football since winter, and last night’s rating (currently at 3.5, which we estimate will rise to 3.8 […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for THE CON and THE MASKED SINGER.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE rose 0.08 to 0.56.  ESPN’s NBA doubleheader was at 0.38/0.32.  Bravo’s REAL HOUSEWIVES OF NEW JERSEY ticked […]