ABCFamily had a big night on Tuesday with the Season 4 premiere of PRETTY LITTLE LIARS, which had a 1.3 rating in 18-49s and 2.9M viewers, with even bigger numbers in the network’s target demos (4.1 in Females 12-34, 6.6 in Female Teens, 3.2 in Women 18-34 and 2.1 in Women 18-49).  The target […]

  Viewers picked feuding celebrities over civilians. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Summer Wednesdays are just sad. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Last night the numbers continued to slide for Under the Dome, and viewers watched country singers rock out. ABC:  CMA MUSIC FESTIVAL: COUNTRY’S NIGHT TO ROCK was up an impressive half ratings point from last year’s installment to 2.0, although that one aired in mid-September, against some early regular season competition. CBS:  UNDER THE […]

  Basketball dominated a sports-heavy night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Even the brand names were down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  The OLYMPICS hit a new low–and probably haven’t struck bottom yet. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  THE SUPER BOWL adjusted to 31.0, down 2.4 from 2018’s final number.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As usual, there were few alternatives on Super Bowl Sunday.  Animal Planet’s PUPPY BOWL fell a sharp 0.39 from last year’s edition to […]