NETWORK UPDATE:  CELEBRITY WIFE SWAP and THE BRIEFCASE each gained 0.1 in final numbers. CABLE HIGHLIGHTS:  NBC Sports Net took the night’s cable honors with a 1.33 rating for Game 4 of the STANLEY CUP FINALS.  BET’s THE GAME was up 0.01 to 0.68, with a 0.46 lead-in from a movie, and a lead-out […]

  With one exception, a quite steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Time ran out for LIFE SENTENCE, but we won’t know its true final rating until Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  Declines and disappointments. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  The night belonged to country music.   CBS:  With virtually no competition on any other network, the ACADEMY OF COUNTRY MUSIC AWARDS romped to a 4.3, easily winning the night and up from 3.1 last year.  However, without last week’s NCAA overrun bump, 60 MINUTES was down 1.1 from last week to 1.4. NBC:  […]

  The returnees were somewhat soft. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS:  ABC’s NBA PLAYOFFS game was at 2.54.  NBC’s USFL game was at 0.37.  FOX’s MLB game was at 0.37.  On CW, MASTERS OF ILLUSION ticked down to 0.03, and TOTALLY WEIRD & FUNNY was also down a tick to 0.03.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  On ESPN, […]

  The numbers continued trending downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]