DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday November 23 and Sunday November 24, 2013. (The 56 markets out of 210 total cover about 70% of the US television population.)   College Football Week 13: Top National Games on Saturday 4.8 rating CBS 3:30 #12-Texas A&M at […]

  AFTERNOON UPDATE:  Little excitement in the final numbers.  THE VOICE gained 0.1 for a 4.0 total, still substantially below last year’s fall finale.  On CBS, NCIS and PERSON OF INTEREST also both added 0.1, and a couple of the night’s reruns likewise fluctuated by a single tenth. TUESDAY CABLE:  A quiet night on cable […]

  AFTERNOON UPDATE:  AMERICAN IDOL gained 0.1 in final numbers, but at 4.7, it was still nowhere near last year’s 6.0 premiere.  SVU, SUPER FUN NIGHT and THE TOMORROW PEOPLE all lost 1.0 from their already unimpressive ratings.  WEDNESDAY CABLE:  The Season 5 premiere episodes of DUCK DYNASTY (A&E) were at 3.3/3.4, easily the top-rated […]

        NETWORK FINALS:  There were significant upward adjustments (to the next tenth) for the reruns of 20/20 and MAGNUM PI.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As expected, New Year’s Day cable was dominated by ESPN’s CFP SEMIFINALS games at 4.94/4.46, which compared to […]

  AFTERNOON UPDATE:  THE OLYMPICS adjusted up to 6.5 last night, still below the parallel night at Turin 2006 and farther behind the North American 2002/2010 games.  Of course, CPMs (the price paid by advertisers for commercial time) have gone up in the past 8 years, so a 6.5 yields more revenue now than it […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Friday cable at 0.70/0.50.  Cable news was topped by CNN’s 1PM hour at 0.42/0.54/2.5M, with MSNBC’s RACHEL MADDOW SHOW […]

  NBC easily took another summer Tuesday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]