>Deadline is reporting that Cowboys & Aliens ended up edging The Smurfs at the weekend finish line, $36.4 million to $35.6 million. But remember that given the genre of each film, The Smurfs should easily outgross Cowboys & Aliens in the long run. The #1 status of Cowboys & Aliens will be very short-lived, indeed. More details in the Full Week Actuals post coming very soon.
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WEEKEND BOXOFFICE BULLETIN
>Mitch Metcalf will doubtless have more to say about this later today, but the weekend’s actual boxoffice totals have just been announced, and the surprise is that CARS 2 ended up almost $2M below the number Disney predicted yesterday, $66.1M rather than $68M. This translates into a Sunday drop that…
About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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