OPENINGS: THE MARKSMAN (Open Road) allows Liam Neeson to lay claim to being the most prolific movie star of the pandemic, following on the releases of Honest Thief and the smaller-scale Made In Italy. Despite a holiday weekend opening, Marksman‘s 3-day $3.2M start is below the $4.1M for Honest Thief, with a 4-day total […]
HOLDOVERS: Pandemic box office champion SPIDER-MAN: NO WAY HOME (Marvel/Columbia/Sony) had no trouble keeping its throne over New Year’s weekend, down 38% to $52.7M, with a running US total of $609.9M. The January ahead is sparse on competition, so the film should top $700M, which will make it the #2 MCU title in the […]
OPENINGS: The box office may not have hit bottom yet (see “Next Weekend” below), but it’s getting close, with the horror movie THE INVITATION (Screen Gems/Sony) topping the weekend at a painful $7M. Things were no better overseas, where the film opened at $1.6M in 19 markets. Despite these numbers, The Invitation may still […]
OPENINGS: VIOLENT NIGHT (Universal) slightly overperformed with $13.3M in the US, and with its $20M production budget, it may be headed for breakeven or perhaps moderate profit. However, worldwide marketing costs are likely to add another $40M+ to that tally, and the thriller had much less appeal overseas, with $7.1M in 72 territories. The […]
>Accurate theater counts are in, and we have adjusted the per theater averages, as well as updated critical sentiment as we head into the very slow Labor Day weekend. Apollo 18 opens today at 3,328 theaters, and we expect a low $4,000 average per theater this weekend (Friday-Sunday only, as we always do). We have […]
OPENINGS: The 3-day weekend in the US went narrowly to MEG 2: THE TRENCH (CMC/Warners) with $30M. That was down more than 1/3 from the $45.4M start for The Meg in 2018, which would ordinarily be concerning for a film with $250M in production/marketing costs, but Meg 2 overperformed internationally even more strongly than […]
>The calendar turns to the second quarter of the year, and the 14th weekend of the year should be another strong one: about $141 million for the top 12 films up 37% from last year’s comparable weekend and up 31% from the four-year average for this weekend. Three films have a good shot at earning […]
OPENINGS: The major studios abandoned this normally prime summer-season weekend, and a flood of indies rushed in to grab the available theaters. None were able to capitalize to a particularly notable extent, with the anime HAIKYUU: THE DUMPSTER BATTLE (Crunchyroll/Sony) faring best at $3.5M. The genre is typically very frontloaded, so Haikyuu may not […]