Articles
Full Story »
BEHIND THE FRIDAY BOXOFFICE: 6/7/13
Posted June 8, 2013 by Mitch Salem
OPENINGS: THE PURGE (Universal) will be instantly profitable by the end of its high $30Ms weekend, and while a great deal of that is due to the $3M production budget, a US marketing spend of only $20M (less than half the normal big-studio amount) is a big help. The key: minimal expensive TV advertising. […]
Articles
Full Story »
Weekend Box Office Predictions July 5-7
Posted July 2, 2013 by Mitch Metcalf
The 27th weekend of the year is looking like an excellent $218 million for the top 12 films, up 20-35% from the comparable weekend the last few years. Opening at around 3,900 theaters Wednesday (well above the top 10% theater count for opening weekend wide releases of 3,690 theaters), Despicable Me 2 from Universal should average $20,000 per theater for the three-day weekend […]
Articles
Full Story »
International Box Office through July 21
Posted July 21, 2013 by Mitch Metcalf
Updated international box office chart:
Articles
Full Story »
THURSDAY NIGHT BOX OFFICE: A Lot of Silence
Posted August 16, 2013 by Mitch Salem
All four of this weekend’s wide releases began with Thursday night screenings last night, but only KICK-ASS 2 (Universal) reported the results. Kick Ass 2 started with a $1.3M Thursday (screenings started at 8PM), below last week’s Elysium ($1.7M) but in the same range as White House Down ($1.35M) and 2 Guns ($1.2M). Both […]
Articles
Full Story »
International Box Office Report through September 8
Posted September 8, 2013 by Mitch Metcalf
Updated international box office chart:
Articles
Full Story »
BEHIND THE WEEKEND BOX OFFICE – 10/6/13
Posted October 6, 2013 by Mitch Salem
OPENINGS: We spent all summer hearing that it was impossible to sell audiences on big-budget non-franchise titles, as spectacles like White House Down, Pacific Rim, After Earth and The Lone Ranger went splat. In one fantastic swoop, GRAVITY proved the lie to that with an October-record $55.6M weekend–and with two middle-aged stars. (What a […]
Articles
Full Story »
International Box Office through November 3
Posted November 3, 2013 by Mitch Metcalf
Updated international box office chart:
Articles
Full Story »
FRIDAY NOVEMBER 29 Box Office Report
Posted November 30, 2013 by Mitch Metcalf
Based on Friday’s grosses, Weekend #48 of 2013 looks like $194 million for the top 12 films from Friday-Sunday — 3% below last year’s Thanksgiving weekend but 11% above the four-year average for Thanksgiving weekend. The Hunger Games: Catching Fire is on pace to score $74.0 million this weekend (Friday-Sunday — down 53% from the […]