Twelve days into the three-week holiday movie season, 2012 is now 9.0% behind the average for the same period over the last several years ($362 million this year versus $398 million on average 2004-2011).  Further, 2012 is 12.1% behind the last time Christmas fell on a Tuesday (2007’s $412 million over this period).   After […]

  OPENINGS:  THE MARKSMAN (Open Road) allows Liam Neeson to lay claim to being the most prolific movie star of the pandemic, following on the releases of Honest Thief and the smaller-scale Made In Italy.  Despite a holiday weekend opening, Marksman‘s 3-day $3.2M start is below the $4.1M for Honest Thief, with a 4-day total […]

  OPENINGS:  For a Wednesday opening, TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) had a fairly good 27% Saturday bump in the US (by comparison, 2011’s Dark of the Moon went up just 5% on its parallel day), which pushed the weekend estimate a bit to $45.3M, giving the film $69.1M over 5 days.  That’s still far […]

Three films are really driving a very solid box office weekend: The Amazing Spider-Man (now a $65.0 million opening weekend and $140 million six-day opening, hitting our forecast in Tuesday’s ShowbuzzDaily Weekend Predictions), the second weekend of Ted (down a very decent 40% from its opening) and the third weekend of Brave (down 41% this […]

  OPENINGS:  When CAPTAIN PHILLIPS (Sony) chose this weekend to open, it must have seemed like the perfect spot for a #1 ranking, with no direct competition and the previous week’s new title a sci-fi movie that might start big but would drop heavily in its second weekend.  Then Gravity happened, and suddenly Captain Phillips […]

The busy Christmas film season gets going this weekend with the opening of The Hobbit.  Not much else is happening at the box office as the movies from the last two weeks are pretty much dead and the Thanksgiving movies are getting a tad stale.  But the prequel to the uber-nerd extravaganza that is J.R.R. […]

  OPENINGS:  NO HARD FEELINGS (Columbia/Sony) slightly exceeded tracking expectations with $15.1M, but those expectations were themselves quite low.  With production and worldwide marketing costs in the neighborhood of $100M, the film will need to hold strongly for the next several weeks to reach any profit, and while it has the hard-R comedy field to […]

This weekend will be respectable — the top 12 films should total around $93 million, very typical for this weekend most years, although down 13% from last year when Moneyball and Dolphin Tale both opened.  Four films from very different genres open this weekend, none of which should break out significantly.  Also, The Master expands […]