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EARLY FRIDAY BOX OFFICE: “Divergent” and “Muppets” Underperform; “God’s Not Dead” A Sleeper

Posted March 22, 2014 by Mitch Salem

  It’s clear, based on preliminary numbers at Deadline, that DIVERGENT (Summit/Lionsgate) isn’t going to reach prerelease hopes of an opening in line with the $69M of the original Twilight, much less that movie’s sequels or The Hunger Games.  The question is how low it will go.  Divergent had around $22M on Friday (which includes […]

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EARLY FRIDAY BOX OFFICE: “Heaven Is For Real” Transcends “Transcendence”

Posted April 19, 2014 by Mitch Salem

  In an appropriately biblical development for this Easter weekend, it appears from preliminary numbers at Deadline that David will defeat Goliath, and the $12M-budgeted HEAVEN IS FOR REAL (TriStar/Sony) will handily outgross the $100M+ TRANSCENDENCE (Warners).  On Friday, Heaven pulled in a reported $8M (on top of $7M from Wednesday and Thursday), and although […]

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Behind the Friday Box Office – 5/9/14

Posted May 10, 2014 by Mitch Salem

  OPENINGS:  NEIGHBORS (Universal) is a big win for all concerned, with a huge $19.6M Friday that could put it in reach of $50M for the weekend, especially if the fact that this is a rare mainstream Hollywood non-rom-com comedy with a strong woman character gives it a boost on Mothers Day.  There’s no reason […]

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Behind the US/International Weekend Box Office – 6/1/14

Posted June 1, 2014 by Mitch Salem

  OPENINGS:  MALEFICENT (Disney) is claiming a $70M weekend, and like all round-number estimates, that should be viewed with some skepticism.  But even if it dips slightly in final numbers tomorrow, it’s a fine start.  It’s not, however, the equal of Disney’s other revisionist fairy tales Alice In Wonderland ($116.1M) or Oz: The Great and […]

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Behind the Friday Box Office – 6/27/14

Posted June 28, 2014 by Mitch Salem

  On Friday, the big alien robots blew things up. OPENINGS:  TRANSFORMERS: AGE OF EXTINCTION (Paramount) got the Friday it was hoping for, the biggest day of 2014 at $41.6M, and one that gives the blockbuster a strong (although not certain) chance to hit the magic $100M mark on Sunday.  In addition, Transformers 4 earned $52M […]

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EARLY FRIDAY BOX OFFICE: “Lucy” Knocks Out “Hercules” For Weekend Title

Posted July 26, 2014 by Mitch Salem

  The remarkably nutty LUCY (Universal)–more Transcendence than La Femme Nikita–connected with audiences in a big way on Friday, with $16-17M (including $2.75M from Thursday night) according to preliminary numbers at Deadline and elsewhere.  That makes it one of the biggest non-franchise action movies of the summer.  Although word of mouth is uncertain once ticket […]

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FRIDAY AUGUST 22 Box Office Report

Posted August 23, 2014 by Mitch Metcalf

Based on Friday’s grosses, weekend #34 of 2014 looks like $103 million for the top 12 films Friday-Sunday, somewhat below our forecast ($111 million) but still 21% above the norm for this weekend ($86 million). Opening at 2,907 theaters, If I Stay from Warner Brothers grossed $6.8 million Friday and is on track for a $17.0 million […]

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Behind the US/Worldwide Weekend Box Office – 9/21/14

Posted September 21, 2014 by Mitch Salem

  OPENINGS:  THE MAZE RUNNER (20th) is off to a healthy start worldwide, leading the US with $32.5M and overseas with $37.9M, the latter in 47 territories (and such major areas as Western Europe and China still to come).  Those aren’t gigantic numbers, but as YA franchises go, Maze Runner was done on the cheap, […]

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