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WEEKLY BOX OFFICE ACTUALS & YEAR TO DATE: July 9-15 — A Down Week But No Big Surprise

A down week this week (last year boasted the opening of Harry Potter and the Deathly Hallows Part 2) erased the big gains last week, and now the year to year comparisons are back to where they were a few weeks (high single-digi...
by Mitch Metcalf
 
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INTERNATIONAL BOX OFFICE through July 15: The World to Save Ice Age 4 from American Indifference

Ice Age: Continental Drift enters the worldwide box office chart in 5th place among the movie released the last four months.  Our projected $177 million domestic total is at the low end of the franchise (the original Ice Age...
by Mitch Metcalf
 
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FRIDAY JULY 27 BOX OFFICE RESULTS

The 30th weekend of 2012 is looking like a weak $119 million for the Top 12 films Friday-Sunday, down 30% from the same weekend last year.  The Dark Knight Rises continues to fall significantly off the pace of 2008’s The...
by Mitch Metcalf
 
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FRIDAY JULY 13 BOX OFFICE RESULTS: Ice Age 4 Has Weekend to Itself and Is Just Okay At Best

The 28th weekend of 2012 is looking like a very weak $149 million for the Top 12 films Friday-Sunday, down 29% from this weekend last year and down 42% from the multi-year average for this weekend.            Ice Age: Con...
by Mitch Metcalf
 
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