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BEHIND THE FRIDAY BOXOFFICE – 2/15/13

  Even if Die Hard takes the weekend, it’s running on fumes. OPENINGS:  A GOOD DAY TO DIE HARD (20th) cost at least triple the budget of SAFE HAVEN (Relativity), and had a more expensive marketing campaign as well.�...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 5/3/13

  OPENINGS:  IRON MAN 3 (Disney) was exactly where it was expected to be, its $68.3M US opening day (the 8th largest ever) considerably higher than Iron Man 2‘s $51.2M, but not quite in a league with The Avengers...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 12/28/12

  OPENINGS:  LES MISERABLES (Universal) fell behind DJANGO UNCHAINED (Weinstein/Sony) for the first time on Friday, because Les Miz was up only 3% from Thursday, while Django rose more impressively by 17%.  Both should ...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 4/19/13

  OPENINGS:  OBLIVION (Universal) had a fairly good start, with a $13.3M Thursday night/Friday that should give it a $35-38M weekend, depending on word of mouth.  But that’s still lower than the $15.3M earned by GI...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY BOXOFFICE SCORECARD j- 5/11/12

  The movie that set the all-time highest opening weekend record last week?  It’s gonna win this weekend, too. THE AVENGERS:  Disney‘s estimate of a $100M weekend may be aggressive (although with Mother’...
by Mitch Salem
 
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EARLY FRIDAY BOXOFFICE: “Evil Dead” Possesses Ticket Buyers

  Preliminary numbers at Deadline have the remake of EVIL DEAD (TriStar/Sony/FilmDistrict) on track for a solid weekend win, with $11.5M on Thursday night/Friday and a probable front-loaded weekend in the mid $20Ms.  That...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 3/1/13

  OPENINGS:  Here’s an idea of how disastrously JACK THE GIANT SLAYER (Warners) is bombing.  DreamWorks recently had to take an $87M loss on its Rise of the Guardians, which cost $145M (plus marketing costs) and gr...
by Mitch Salem
 
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MEMORIAL DAY FRIDAY BOXOFFICE: “Fast & Furious 6” Runs Over “The Hangover 3”

  It wasn’t even a contest, let alone a drag race. FAST & FURIOUS 6 (Universal) had a sensational $36M Thursday night/Friday, according to preliminary numbers at Deadline.  That’s better than the $34.4M op...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY BOXOFFICE SCORECARD – 8/31/12

  OPENINGS:  THE POSSESSION (Lionsgate) will be a convincing winner over the holiday weekend, based on a Friday that more than doubled the gross of the #2 movie.  Its $6.1M was also 2/3 better than last year’s Labo...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 3/15/13

  OPENINGS:  No one expected THE CALL (TriStar/Sony) or THE INCREDIBLE BURT WONDERSTONE (Warners) to win this weekend.  Call, though, is overperforming, and by Sunday it should be in a position to recoup its $15M (plus m...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 1/18/13

  The Martin Luther King Day holiday tends to be a day off more for schoolchildren than for adult employees, meaning that at the boxoffice, it benefits family movies–of which there’s a distinct shortage right n...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 11/9/12

  Bond is Boxoffice.  Big boxoffice. OPENINGS:  SKYFALL (Sony/MGM) and its $30.8M opening day (that doesn’t include $2.2M from Thursday’s IMAX-only “previews”) was about 12% ahead of the first day...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 3/22/13

  OPENINGS:  THE CROODS (DreamWorks Animation/20th) did well enough to keep the wolves away from DreamWorks’ door, but its $11.6M openung day and likely $43M weekend are hardly impressive–compare them to the ...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 3/29/13

  For the studios, a Good Friday that generally lived up to its name. OPENINGS:  GI JOE: RETALIATION (Paramount/MGM) had a very solid second day, rising 48% for a $15.5M Friday.  That’s still only 2/3 of the $22.2M...
by Mitch Salem
 
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Friday Box Office Report Delayed

  Mitch Metcalf’s Friday Box Office Report will return later today after some computer issues are resolved.  Meanwhile, it looks like this weekend’s box office predictions were very accurate:  the lone opener...
by Mitch Salem
 
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