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The Sked: SUNDAY RATINGS June 24

NBC won a painful Sunday night with a 1.2 preliminary Adult 18-49 rating from 7-11 pm.  The U.S. Olympic Trials at 7 pm, featuring track and field from Eugene, Oregon, averaged a 1.2 rating, starting at a 1.0 in the 7:00 half ...
by Mitch Metcalf
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 6/26/12

Talent and cooking, cooking and talent–what network audiences want this summer. NBC:  AMERICA’S GOT TALENT was the dominant show of the evening with a 3.2.  The rest of the schedule was below a 2 (1.9 for more US ...
by Mitch Salem
 
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The Sked: Summer Olympics Ratings Day 3

Last night, NBC averaged a preliminary 11.4 rating with Adults 18-49 in prime time.  This edges the Beijing rating for the same night, which itself towered over the other recent summer Games.  Last night the NBC rating peaked...
by Mitch Metcalf
 
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The Sked: Olympic Ratings through 12 Nights — Updated Chart

Updated London Summer Olympic ratings chart.  Preliminary 9.3 Adult 18-49 rating last night (back on track and higher than previous recent summer games on this night). Average through 12 nights now 10.3 rating, down a tenth fr...
by Mitch Metcalf
 
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The Sked: Summer Olympics through Day 4

Monday night’s Olympics coverage on NBC scored a solid 10.5 rating with Adults 18-49, just a tenth of a point off Beijing’s pace but well ahead of Athens and Sydney. FOX went with repeats of Hell’s Kitchen M...
by Mitch Metcalf
 
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The Sked: Cable Ratings Roundup July 24-30

The top cable programs of the week that competed against the early nights of the London Summer Olympics (True Blood on HBO Sunday, Keeping Up with the Kardashians on E! Sunday, VH1’s Love and Hip Hop Atlanta on Monda...
by Mitch Metcalf
 
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The Sked: Olympics Ratings through Nine Nights

Fast national ratings indicate NBC is on track for an 8.3 rating with Adults 18-49 in prime time Saturday night, well below the same night in Beijing but on par with Athens and Sydney.  The 8.3 rating assumes NBC excluded the ...
by Mitch Metcalf
 
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THE SKED: “Go On” Preview Ratings Update

  In fast national ratings, the number for last night’s preview of GO ON was updated (and downgraded) from 6.4 to 5.6.  This wasn’t unexpected, since NBC had played a little game by starting Go On at 11:06 PM,...
by Mitch Salem
 
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THE SKED: “Animal Practice” Not Best In Show

  NBC wasn’t in any hurry today to release the ratings for last night’s “sneak peek” of its new sitcom ANIMAL PRACTICE, and now we can see why:  less than half the viewers for the Olympics Closing ...
by Mitch Salem
 
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Summer Olympic Ratings Trends by Generation: 18-34 Dissatisfaction

With the 2016 Summer Olympic Games in Rio now history, here’s a look at the audience trends in every age category, from young children to retirees.  Each group behaved differently across the 17 nights of the Games, prov...
by Mitch Metcalf
 
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THE SKED: Holding on to Network Specials

> Today’s announcement that CBS extended its rights to the Grammy Awards for another 10 years and NBC’s recent winning bid for the next four Olympic Games are evidence that broadcast networks are doing everything po...
by Mitch Metcalf
 
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The Sked: Olympics Ratings — Averages through Eight Nights

And so it begins.  As the competition turns away from the pool and the gymnastics arena to the track & field stadium, the nightly ratings begin to drift down.  Last night looks like an 8.1 rating with Adults 18-49 in the ...
by Mitch Metcalf
 
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The Sked: Olympic Ratings through Night 13 and Preview of “Go On”

A very good night on NBC last night for the final Wednesday from London, a preliminary 9.2 rating with Adults 18-49 in prime time.  The number will easily rise to a 9.5 in the official nationals, blowing away the previous high...
by Mitch Metcalf
 
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The Sked: Olympic Opening Ceremony Ratings: Early Fast Nationals Indicate Huge Success for NBC

The prime time portion of the Opening Ceremony of the London Olympics averaged a stunning 12.4 rating with Adults 18-49, blowing away last year’s 10.3 rating from Beijing (which was very good for an Olympics not hosted by...
by Mitch Metcalf
 
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THE SKED: NBC’s Early Start & Premiere Schedule

  NBC, as expected, is using its Summer Olympics coverage to launch some of its new fall shows, with a variety of stunt airings and “sneak peeks.”  On the other hand, some returning shows won’t arrive on...
by Mitch Salem
 
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