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The Sked: Thou Shalt Not Appeal Directly to Nielsen Homes

>Oprah Winfrey broke a cardinal rule of the Nielsen ratings game by appealing directly to Nielsen sample members to watch her struggling network. As reported in the New York Times and elsewhere, Oprah tweeted Sunday night...

by Mitch Metcalf

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THE SKED’S FRIDAY NETWORK SCORECARD – 4/20/12

> Network TV takes a snooze. FOX: On a night when no show on any broadcast network rated higher than 1.4, the closest thing to an event was THE FINDER rising to 1.2 from the previous week’s 0.9. This is almost...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 5/3/12

> Big Bang makes one. CBS: THE BIG BANG THEORY roared back from last week’s decline, up half a ratings point for its best number since March, and zooming past American Idol as the highest-rated show of the night. T...

by Mitch Salem

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THE SKED: WHAT TO WATCH THIS FALL ON WEEKENDS (1st Draft)

> Just how big a fan are you of RULES OF ENGAGEMENT? If CBS dropped it off the top of the Empire State Building, would you jump after it? Because that’s pretty much what they’ve done by (probably only te...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 5/10/12

Not all season finales are created equal. NBC: THE OFFICE and PARKS & RECREATION aired their season finales last night to no viewer excitement whatsoever: Office was slightly down from the previous week to 2.2 (0.1 abov...

by Mitch Salem

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THE SKED: CBS Explains “How To Be” A Flop Sitcom

> Well, that didn’t take long. Here’s the difference these days between CBS and NBC: earlier this week, NBC rewarded UP ALL NIGHT and WHITNEY, two sitcoms that most recently had 2.3 ratings, with full se...

by Mitch Salem

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THE SKED THURSDAY NETWORK SCORECARD – 5/17/12

Grey’s has still got it–other veteran shows don’t. ABC: The GREY’S ANATOMY was up 0.4 from last week to a robust 3.9, its highest rating in months. That helped push the SCANDAL season finale to a ser...

by Mitch Salem

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THE SKED: Thursday Ratings – Network Scorecard – 10/20/11

> On a night when atypical competition should have made for some shuffling in the numbers, the news was that there wasn’t much at all. ABC: The network had to be hoping that with a repeat Office on NBC and the male-...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 11/17/11

> The final Thursday of November sweeps wasn’t impressive for anyone. ABC: The network had to be disappointed with the 2.5 earned by its 2-hour, much-promoted “intervention” episode of PRIVATE PRACTICE, ...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 12/8/11

> Whatever America is doing early in this holiday season, it’s not watching network television. NBC: The network attempted to help GRIMM in its return after a 3-week hiatus by giving it a showcase Thursday night run...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 12/15/11

> Silent Night = America’s TV sets during holiday season… FOX: Reality competition shows are supposed to build as contestants are eliminated and the show nears its conclusion. THE X FACTOR, though, has b...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 3/29/12

> The new shows tumble. FOX: TOUCH faced new scripted competition from CBS for the first time, and even though NBC and ABC were still mostly in repeats during the hour, Touch lost half a ratings point to 2.8. That&#...

by Mitch Salem

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THE SKED’S THURSDAY NETWORK SCORECARD – 4/19/12

> When you’re NBC, even a 1.8 rating can look good. NBC: PARKS & RECREATION returned to the schedule last night in the 9:30PM slot, with a 1.8 that was far better than the 1.2-1.5 that Up All Night had been gett...

by Mitch Salem

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The Sked: Thou Shalt Not Appeal Directly to Nielsen Homes

THE SKED’S FRIDAY NETWORK SCORECARD – 4/20/12

THE SKED’S THURSDAY NETWORK SCORECARD – 5/3/12

THE SKED: WHAT TO WATCH THIS FALL ON WEEKENDS (1st Draft)

THE SKED’S THURSDAY NETWORK SCORECARD – 5/10/12

THE SKED: CBS Explains “How To Be” A Flop Sitcom

THE SKED THURSDAY NETWORK SCORECARD – 5/17/12

THE SKED: Thursday Ratings – Network Scorecard – 10/20/11

THE SKED’S THURSDAY NETWORK SCORECARD – 11/17/11

THE SKED’S THURSDAY NETWORK SCORECARD – 12/8/11

THE SKED’S THURSDAY NETWORK SCORECARD – 12/15/11

THE SKED’S THURSDAY NETWORK SCORECARD – 3/29/12

THE SKED’S THURSDAY NETWORK SCORECARD – 4/19/12

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