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The Sked: Cable Ratings July 10-16

HBO’s True Blood ticked up to a 2.7 rating, its best showing since the season premiere on June 10.  So far this season, True Blood started with a 2.9, then settled into a 2.6 for four straight weeks before hitting a 2...
by Mitch Metcalf
 
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Articles

The Sked: Cable Ratings July 3-9

ESPN’s coverage of Major League Baseball’s (actually State Farm’s) Home Run Derby averaged a 2.7 rating with Adults 18-49, making it the top cable program in the past seven days and the top program on any ne...
by Mitch Metcalf
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 7/8/12

  The backlash to the Newsroom backlash backlash doesn’t seem to be hurting the show at all. HBO:  That sound you hear from the HBO boardroom is a sigh of relief:  THE NEWSROOM may or may not turn out to be Smash i...
by Mitch Salem
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 7/1/12

  We speculated yesterday that HBO might have carefully timed its renewal of THE NEWSROOM not to coincide with the show’s Episode 2 ratings, and we may have been right. HBO:  The Newsroom took a substantial hit from...
by Mitch Salem
 
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THE SKED: “The Newsroom” To Break More News

  HBO announced today that its new Aaron Sorkin series THE NEWSROOM has been renewed for a 2d season, and that TRUE BLOOD will be back for Season 6.  Newsroom is the most talked-about new show of the summer, and True Bloo...
by Mitch Salem
 
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The Sked: Cable Ratings June 19-25 — Newton Minnow Would Be Proud

A very similar week on cable this past week through Monday.  True Blood on HBO plateaued at a 2.6 Adult 18-49 rating, leading all cable telecasts despite being available in a small minority of US television homes.  The Newsr...
by Mitch Metcalf
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD

  If everyone who wrote a snarky blog post about THE NEWSROOM had a Nielsen box, the show would have outrated the Super Bowl. HBO:  THE NEWSROOM had a 1.0 18-49 rating on 2.1 million total viewers, meaning about 65% of it...
by Mitch Salem
 
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The Sked: Cable Ratings June 12-18

HBO’s True Blood tops the cable ratings chart again this week, although it’s down three tenths of an Adult 18-49 rating point from last week’s season premiere.  TNT’s Dallas reboot looks impressive in t...
by Mitch Metcalf
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 6/17/12

  A night loaded with season finales and premieres. HBO:  GIRLS has developed into exactly the kind of show HBO loves.  Even with all the hype that surrounded its arrival, it’s proven to be an ever-larger buzz magn...
by Mitch Salem
 
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The Sked: Cable Ratings June 5-11

HBO’s True Blood premiered its new season with a 2.9 rating with Adults 18-49, about where it left off last season.  The final four episodes last year (Aug 21-Sep 11, 2011): 3.1– 2.9– 2.4– 2.8.  At the...
by Mitch Metcalf
 
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THE SKED: Early Sunday Cable Ratings

No one will ever confuse the ratings for MAD MEN with those of TRUE BLOOD, but it was the former moving in the right direction with its season finale last night.  The Season 5 finale was the show’s highest rated, with wh...
by Mitch Salem
 
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Reviews

THE SKED SEASON PREMIERE REVIEW: “True Blood”

HBO’s version of a summer drive-in movie is back. WHERE WE WERE:  In the midst of multiple cliffhangers.  Telepathic waitress and series heroine Sookie'(Anna Paquin) had just seen her best friend Tara (Rutina Wesley) ge...
by Mitch Salem
 
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THE SKED: Cable Ratings September 6-12

> Jersey Shore’s reign at the top of the weekly cable chart is over.  The NFL double-header on ESPN’s Monday Night Football saw to that.  The early game started at 7:00 ET and scored a 6.3 demo rating, dow...
by Mitch Metcalf
 
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Articles

THE SKED: Cable Ratings Aug 29-Sep 5

>With Jersey Shore in repeat Sunday and the Video Music Awards now a distant memory, MTV was less dominant this week among viewers under 50.  However, MTV can take solace in a repeat Jersey Shore ranking fourth among all c...
by Mitch Metcalf
 
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THE SKED: The (Last) Return of “Entourage” and Cable Sundays

> On summer Sunday nights, the 4 broadcast networks air a grand total of zero hours of original scripted programming; instead, viewers get a strict diet of animated repeats (FOX) and unscripted series like Big Brother (CBS), Am...
by Mitch Salem
 
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