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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 7/8/12

  The backlash to the Newsroom backlash backlash doesn’t seem to be hurting the show at all. HBO:  That sound you hear from the HBO boardroom is a sigh of relief:  THE NEWSROOM may or may not turn out to be Smash i...
by Mitch Salem
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD

  If everyone who wrote a snarky blog post about THE NEWSROOM had a Nielsen box, the show would have outrated the Super Bowl. HBO:  THE NEWSROOM had a 1.0 18-49 rating on 2.1 million total viewers, meaning about 65% of it...
by Mitch Salem
 
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Top Cable and Broadcast Programs of the Week

Top broadcast and cable programs this week and last.  Shark Week kicked off Sunday on Discovery with the mockumentary Megalodon: Monster Shark at 9:00 pm, which matched the 2.2 True Blood rating with Adults 18-49 on HBO at...
by Mitch Metcalf
 
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THE SKED: “True Blood” Premiere A Bit Drained

  The Season 6 premiere of HBO’s TRUE BLOOD wasn’t quite as hearty as last year’s launch, with 4.5M total viewers for the initial broadcast (demo details aren’t available yet, although it should be ...
by Mitch Salem
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 7/1/12

  We speculated yesterday that HBO might have carefully timed its renewal of THE NEWSROOM not to coincide with the show’s Episode 2 ratings, and we may have been right. HBO:  The Newsroom took a substantial hit from...
by Mitch Salem
 
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THE SKED’S SUNDAY SCRIPTED CABLE SCORECARD – 7/29/12

  Several networks opted not even to try and compete with Sunday’s Olympics coverage, and the effect of the games on the shows that remained was mixed. HBO:  TRUE BLOOD didn’t miss an artery, as its craziest s...
by Mitch Salem
 
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THE SKED’S SUNDAY SCRIPTED CABLE SCORECARD – 7/22/12

  HBO:  Another wacko episode of TRUE BLOOD (Lilith!) topped the night in cable (and beat everything on broadcast TV except the Bachelorette finale/epilogue) with a 2.6 (a splendid 75% of the viewers under 50), down just ...
by Mitch Salem
 
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Top Cable and Broadcast Telecasts of the Week

Cable and broadcast weekly rankings.  The annual BET Awards took the #1 position for the week with adults 18-49, edging the premiere of Under the Dome for the weekly crown.
by Mitch Metcalf
 
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THE SKED SUNDAY SCRIPTED CABLE SCORECARD – 8/5/12

  Any negative ratings effect due to the Olympics seems to have subsided, as the numbers were generally up for cable on Sunday night. HBO:  TRUE BLOOD, of course, was in the lead, with a 2.7 rating that was up slightly fr...
by Mitch Salem
 
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The Sked: Cable Ratings June 12-18

HBO’s True Blood tops the cable ratings chart again this week, although it’s down three tenths of an Adult 18-49 rating point from last week’s season premiere.  TNT’s Dallas reboot looks impressive in t...
by Mitch Metcalf
 
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The Sked: Cable Ratings June 19-25 — Newton Minnow Would Be Proud

A very similar week on cable this past week through Monday.  True Blood on HBO plateaued at a 2.6 Adult 18-49 rating, leading all cable telecasts despite being available in a small minority of US television homes.  The Newsr...
by Mitch Metcalf
 
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The Sked: Cable Ratings July 10-16

HBO’s True Blood ticked up to a 2.7 rating, its best showing since the season premiere on June 10.  So far this season, True Blood started with a 2.9, then settled into a 2.6 for four straight weeks before hitting a 2...
by Mitch Metcalf
 
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THE SKED: Cable Ratings Aug 29-Sep 5

>With Jersey Shore in repeat Sunday and the Video Music Awards now a distant memory, MTV was less dominant this week among viewers under 50.  However, MTV can take solace in a repeat Jersey Shore ranking fourth among all c...
by Mitch Metcalf
 
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THE SKED: “True Blood” Keeps Gushing

> According to TV By the Numbers, the season premiere of TRUE BLOOD on Sunday night had 5.4 million viewers (a virtual tie with its all-time high) and a 3.0 rating in 18-49s (slightly below its previous high).  Considering...
by Mitch Salem
 
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The Sked: Cable Ratings June 5-11

HBO’s True Blood premiered its new season with a 2.9 rating with Adults 18-49, about where it left off last season.  The final four episodes last year (Aug 21-Sep 11, 2011): 3.1– 2.9– 2.4– 2.8.  At the...
by Mitch Metcalf
 
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