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The Sked

THE SKED: Broadcast Network On-Air Promotion

>Last night in the hit summer shows (NBC’s America’s Got Talent and FOX’s Hell’s Kitchen), we took a look at the priorities for new fall series promotion.  The big winners on NBC were the comedies W...
by Mitch Salem
 
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THE SKED: NBC Fall Schedule and Instant Analysis

  There’s an old saying that you can’t plan for crazy.  And that brings us to some of NBC’s official Fall TV schedule:     Let’s take a look, night by night. MONDAY:  Things begin logica...
by Mitch Salem
 
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The Sked: Thursday Ratings September 20 — NBC Thursday…Yikes

NBC Thursday premiered last night, landing in third place with a 1.5 Adult 18-49 rating from 8-11 pm.  A premiere night is often one of the highest rated nights of the year, especially when facing two networks in repeats like ...
by Mitch Metcalf
 
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THE SKED: “Grimm” is No Fairy Tale

> NBC, taking its successes where it can find them, has renewed GRIMM for a second season.  The show has done solidly on Friday nights, with ratings in the mid-1s that often win the hour, so it was never in any danger of b...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 1/12/12

> Lots of news, but it’s only good for one network. CBS:  Keeping in mind that the Thursday 8-9PM landscape will change drastically next week with the return of American Idol, CBS got everything it could have wished ...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 3/22/12

> Maybe everyone went to see The Hunger Games last night. FOX:  With lower than usual competition on all the other networks, TOUCH debuted with its first regular episode to a 3.3 that wasn’t as good as it looked.&nbs...
by Mitch Salem
 
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THE SKED’S MIDSEASON RETURN: “Up All Night”

> This week UP ALL NIGHT was promoted to NBC’s version of the big leagues, where many felt it belonged from the start.  It’s switched places with Whitney and been given the benefit of The Office, NBC’s on...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 3/15/12

> Greendale Community College 4-Ever! NBC:  The network seized the opportunity opened by CBS’s sure-to-be-low-rated NCAA coverage, and COMMUNITY‘s 2.2 was by far its highest rating of the season.  In fact,...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS April 12

>American Idol rebounded last night, pushing FOX to another Thursday win.  But CBS was the real winner last night.  With mostly repeats, they earned a strong second place finish on the night with four comedies and a d...
by Mitch Metcalf
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/28/11

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The ...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 2/2/12

> Sweeps! FOX:  AMERICAN IDOL was steady with last Thursday at 5.4, which meant it was again down around 30% from last year and again saw its first half-hour lose to CBS’s Big Bang Theory.  THE FINDER, airing ag...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 1/11/12

> AKA the season’s final pre-American Idol Wednesday. NBC:   In the absence of the 600-pound gorilla that’s arriving in a week, the new 8-9PM hour did respectably.  WHITNEY‘s 2.1 was slightly hi...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 2/9/12

> Unfortunately for NBC, there are other nights in the week besides Monday. NBC:  The gradual season-long collapse of THE OFFICE continued last night, as the show’s 2.5 hit not just a season low, but its lowest ratin...
by Mitch Salem
 
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THE SKED NIELSENWAR CHRONICLES – Thursday

  There was a time, not that many years ago, when Thursday was the night that network television was all about.  Fueled by the enormous amounts movie studios spend to promote their openings the next day, the night was stu...
by Mitch Salem
 
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THE SKED: THURSDAY NETWORK SCORECARD – 10/11/12

  A truncated night, due to  the VP DEBATE.  Plus, a couple of the more important numbers may be distorted for now by NFL simulcasts.  Nevertheless: CW:  Football may have inflated these numbers due to a Pittsburgh NF...
by Mitch Salem
 
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