Note that ABC & CBS preliminary ratings are particularly subject to afternoon adjustment because of local MONDAY NIGHT FOOTBALL preemptions. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) […]

  Several series returned from their holiday recess. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

    Ratings in key demosfor the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): 7 of the day’s top 13 spots went to COLLEGE FOOTBALL on ESPN, Fox Sports 1 and ESPN2, with ESPN’s 10PM (eastern) game topping the night at 0.94.  HBO’s WCB boxing was at 0.58/0.52/0.36, and […]

  Labor Day was lethargic for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  The arrival of NFL Football swamped everything else on the night. NBC:  The opening game of NFL FOOTBALL, currently a 9.0 preliminary adult 18-49 rating from 8:30-11 pm, should go up to around a 10.6 official rating when the west coast viewing is processed properly, which would pass last year’s opening game.  The game […]

>The November Sweep began last night, and FOX is off to a rousing start.  One night into the 28-night “sweep” period (in which each of the 210 TV markets are measured demographically in addition to the normal national ratings), FOX is #1 with a 5.8 fast national 18-49 rating, up 41% over the same night […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  BROADCAST FINALS:  The NFL PLAYOFFS were of course dominant, with 7.70 for NBC’s afternoon game, and 8.00 for FOX in primetime.  Back on NBC, the first SNL of 2023 was at 0.98.  ABC simulcast UFC with ESPN, and the broadcast share was 0.16.  CW’s WORLD’S FUNNIEST ANIMALS was down 0.03 to 0.04.   Broadcast […]