>Dancing with the Stars Results put ABC in the win column last night, which is normal for the final Tuesday of the November sweep, when the plastic trophy is awarded to America’s favorite dancer.  However, ABC is running 15% behind the pace of this night last year.  Look for much stronger casting in the next […]

  Mild declines for NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

>A brief update on the November sweep.  FOX remains solidly in first place and almost 100% ahead of the same period last November.  The other networks are down solid double digits.  Click “read more” for a look at each network.            NOVEMBER SWEEP SCORECARD          2011 vs 2010 Through Day 3 of 28                  2011    2010          […]

> Zooey Deschanel in FOX’s New Girl The second Tuesday of the new season was relatively surprise-free.  FOX’s New Girl established itself as the hit of the new season, and CBS turned in a reliable performance thanks to the NCIS pair, although Unforgettable looks shaky at best.  NBC and ABC are floundering thanks to aging […]

  A slow July 4th for televised fireworks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> NEW GIRL, riding high off its exceptional rating last night, today became the first new series of the season to score a back-order of Spring episodes.  Even better, FOX made a statement by ordering 11 additional episodes instead of the usual 9 (normally, even if the network thought they’d ultimately want 11, they’d order […]

  A bad night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> On a night when the most interesting rating is likely to be on cable (the return of Walking Dead on AMC), there wasn’t much good news for any broadcast network. ABC:  ONCE UPON A TIME is premiering 8PM next Sunday, and the night is hardly set up for the new arrival as the network […]