Sometimes stunt casting works. CBS:  On a night when most of broadcast TV was even at best, 2/2 MEN was up a healthy half-ratings point from last week to 4.0, by far its best Thursday rating thus far.  The reason seems to be a much-hyped appearance by Miley Cyrus, who may have brought some new […]

  A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

NBC cruised to a commanding 4.0 rating with adults 18-49 last night, thanks to an extra hour of The Voice and a benching of the comedies.  CBS finished in second place with a 2.6 rating, where the network seems to have settled on Tuesday nights.  FOX and ABC continue their Tuesday collapses, however, averaging under a 2 […]

NBC crashed back into fourth place, after last week’s dream-like two-hour Voice episode.  This week the regular schedule came back with one change — the return of Whitney in place of the dismal Animal Practice (ratings are still almost as bad at 8 pm and see Mitch Salem’s review here).  Chicago Fire also came crashing back to reality — last […]

  NBC has dug a deep hole for itself on Thursdays, which used to be the crown jewel of its week.  Last night, its average in 18-49 year old viewers was a horrific 1.2, less than half of CBS and FOX’s numbers and just barely ahead of CW.  The night is due for a major […]

NBC comes up with a Wednesday night formula that works:  air against no competition. NBC:  With reruns on three other networks and a weak reality show on the fourth, NBC went to town on Wednesday night, with season highs galore.  WHITNEY (which has been adjusted creatively a great deal from last season, but to little […]

CBS won Monday with a 3.1 adult 18-49 rating from 8-11 pm, down from last week’s season high for Monday (3.3) and tied with the second-highest CBS Monday rating (also 3.1 on 11.26, 12.10 and 12.17).  How I Met Your Mother and 2 Broke Girls each scored a 3.7, the highest-rated network programs last night.  Mike & Molly (3.3), repeat […]

Through February 4 (20 weeks into this broadcast season), CBS leads with a 2.70 rating with adults 18-49, followed by NBC (2.40), FOX (2.19) and ABC (1.83).  But very soon, FOX will move past NBC in the season averages and is not likely to let go of second place. Looking at the rest of the […]