Halloween seemed to hurt some networks more than others. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

    NETWORK UPDATE:  With the help of the late NFL PLAYOFFS game, 60 MINUTES went even 0.1  higher in final numbers to 4.8, and THE GOOD WIFE was also up 0.01 to 1.4.  NBC’s DEMOCRATIC PRESIDENTIAL DEBATE rose 0.2 to 2.1.  Elsewhere, FAMILY GUY gained 0.1 to 1.7. Broadcast Official Nationals Program Ratings Chart […]

NOTE: Last year’s college football Saturday prime time premiere (Wisconsin vs Alabama, also on ABC, on 9.5.2015) averaged a 2.7 adult 18-49 rating in both the fast nationals and official nationals.  This year’s USC-Alabama game averaged a 2.4 adult 18-49 rating from 8-11 pm ET in the fast nationals, and the official rating will probably […]

  HEROES was sorta REBORN. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  Just how much is Time Warner Cable’s blackout of CBS affecting the network’s ratings?  The answer is unclear for now–on Sunday, Big Brother was even with the prior week in final numbers, and while last night’s Under the Dome was down, it had an excuse.  Helping CBS:  its strength in smaller, non-TWC markets. CBS:  UNDER THE DOME slipped 0.3 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 5.8, up 0.9 from last week’s game.  In addition, WISDOM OF THE CROWD lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD stayed huge, up 0.08 to 3.87, with TALKING […]

  BROADCAST FINALS ABC:  AMERICAN IDOL gained 0.04 to 0.68, and THE GOOD DOCTOR was up 0.02 to 0.39. CBS:  The CMT MUSIC AWARDS relocated from cable, and zoomed from last year’s 0.13 to 0.67. NBC:  AMERICAN SONG CONTEST held at 0.28, and THE ENDGAME returned from a week off up a tick to 0.21. […]