Viewers seemed to be predominantly uninterested.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: The ratings highlight of the line-up was LAST MAN STANDING holding last week’s 1.3. After that, DR KEN lost 0.1 to a new low 1.1, SHARK TANK fell 0.2 to 1.4, and 20/20 dropped 0.3 to 0.9.
CBS: The cycle finale of THE AMAZING RACE was off by 0.1 to 1.0, and the same was true of HAWAII 5-0, while BLUE BLOODS held at 1.1.
NBC: GRIMM managed a 0.1 rise to 0.9, but UNDATEABLE was down 0.1 to 0.7, and TRUTH BE TOLD and DATELINE held their respective 0.6 and 0.9.
FOX: The night’s strongest network had a 0.2 rise for MASTERCHEF JR (to 1.2) and a 0.1 increase for WORLD’S FUNNIEST (to 0.7).
CW: Coverage of the HOLLYWOOD CHRISTMAS PARADE was at 0.3.
ABC reaches into its archives tonight for a run of MARY POPPINS, while CBS airs two vintage holiday specials, and NBC precedes BOXING with CAUGHT ON CAMERA. FOX is in rerun mode.
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