November 19, 2011

BIJOU BOXOFFICE: “Breaking Dawn” Breaks From the Gate – 11/18/11

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Written by: Mitch Salem
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The Hollywood Reporter has preliminary Friday numbers suggesting that BREAKING DAWN PART 1 will gross $65-75M for the day, including $30.3M in Thursday midnight showings.  Even at the high-end, that would make Breaking Dawn more front-loaded with midnight viewers than its November 2009 predecessor New Moon, which made $72.7M on its opening Friday, of which $26.8M was attributable to midnight shows.

New Moon ended up with a $142.8M opening weekend.  Do the Friday figures for Breaking Dawn suggest something potentially lower?  (The Reporter says Friday matinee business was slightly behind New Moon, but was picking up in the evening.)  We’ll know more in a few hours…
Stay with SHOWBUZZDAILY all weekend for updated numbers and boxoffice analysis!


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."